Seeking The Development Path Of The Home Textile Industry And Visiting The Reasons For Participating In The China International Home Textile Exhibition

The sales situation of the home textile industry in the first half of the year is not optimistic due to factors such as cost increase, financing difficulties, widening of professional talent gap and increasing tax burden. Accordingly, the current China International Household Spin The exhibition of products and accessories (Qiu Dong) is like finding the source of energy for enterprises to let them see the guiding hand of hope.

Last year, the trend of the exhibition was not only the exhibition of pictures, but also the interpretation of the trend of Italy Constantine company and the market of Beijing Institute Of Fashion Technology and Nantong. For this reason, Yang Zhaohua, President of the China Textile Association, said: "at the exhibition, we will show that the Italy design companies and universities are working together to design samples of the supporting fabrics specifically designed for the fashion trend, so that the trend of the publication will be in line with the international practice, and it will be more practical."

It is reported that the popular trend released at last year's exhibition was incorporated into the elements of new products by most enterprises. At the new product conference of Taifeng home textile company, the responsible person clearly indicated that their new products were inspired by the fashion trend at the exhibition. Therefore, it is clear that the accuracy and necessity of the exhibition will be released. The success of the exhibition last year allowed business designers to look forward to this year's exhibition. Li Haiyan, manager of Beijing Fang Shi international curtain curtain City, who has visited China International Home Textile Exhibition for 4 years, said: "curtain cloth has been used in recent years. Art market From selling cloth to selling fabric products to providing the whole soft clothing service, we can say that this change is going all the way. In such a changing market, it is difficult to catch the right fashion trend. At the annual China international home textile exhibition, we can learn some new products and new trends. This is more conducive to our accurate expansion of the curtain fabric market, which is why I look forward to participating in the China international home textile exhibition every year.

The exhibition organizers set up a special exhibition hall for exhibitors, such as wallpaper, ornaments, curtain accessories and so on, in order to guide the industry and enterprises to innovate the channel mode and strengthen the concept of the whole household. From 2008 to the exhibition, the exhibition has a new suction eye area every year. At last year's exhibition, many enterprises have decorated their exhibition hall as an overall home furnishing life experience Museum, not only displaying the exquisite single products, but also creating a matching atmosphere for these new products. These pavilions are very eye-catching, and have won the favor of many exhibitors. At the same time, they have also proved to the public the importance of the overall soft furnishings for the whole industry.

This year is China. Home textiles In the first year of the industry upgrading and transformation, the unsatisfactory sales volume in the first half made the enterprises and agents anxious. Enterprises and agents were eager to learn about the new development opportunities. Li Haiyan, who often deals with many agents, said: "China international home textile exhibition is of great significance to enterprises and agents. A number of agents have reflected to me that they are difficult to find a suitable cooperative enterprise that is suitable for long-term development. Agents should not only do a good brand, but need to collect all brands suitable for their own development and integrate them into their own products. Nowadays, the concept of "big home" has gradually developed from immature to mature, and the products that agents need to search are also becoming more and more. The emergence of the China international home textile exhibition, which is about to be held in August 28th, enables enterprises and agents to make full contact with each other and to find more products suitable for their own development needs, and it is also a good opportunity to find new opportunities.