2012 Fujian Businessmen 100 Strong List, 10 Shoe Companies Are On The Mainland China List.

"2012 Fujian business 100 list (mainland China list)" footwear products business has become the focus of attention of the industry.

XTEP, PEAK, 31st degree, Jordan sports, Hongxing Erke, fortune bird, Bao Da Investment, Europe and the United States, and the 10 shoe companies of Xi long long have reached the top 100 list of Fujian businessmen.

The list has already been announced. Behind it, what we see is that a town called Chen trench has entered the street of Chen duo town from a tall building. It has a large gap: narrow streets, cement pavements, streets and houses, shops and stores, cluttered and shabby.

It is hard to imagine that it used to be the base of Anta, 361, XTEP and other brands.

It is in such a small town that there are Mercedes, BMW and even more upscale sports cars and off-road cars passing by. It seems that the hidden riches are hidden here.

After years of development, the footwear industry in Fujian has proved its status to the social market and has become a big shoe industry.

Brand is the main force of the market, and gradually internationalized. Children's shoes have also become an important force leading the development of the industry; the rising leisure shoes are also occupied by Fujian at least half of the country.

All of this shows the details and strength of Fujian footwear industry.

In the short period of time, many shoe and shoe businesses are taking the lead.

Quanzhou is one of them.

Quanzhou is Fujian province.

Fujian Province, one of the three largest cities in the province, has maintained Fujian's economic volume for the first time in 13 years.

At the same time, Quanzhou is also the 20 largest city in the western coast of the Taiwan Strait.

The number of well-known trademarks and famous brands in Quanzhou ranks first in Fujian Province, the highest in the national cities and the first in the national level cities.

As a shoe capital, Quanzhou is gradually developing towards the sporting goods capital. It has made great progress towards internationalization.

The current situation of sports goods industry in Quanzhou has never been understood by many people. How can this small coastal city in Quanzhou be linked to "capital"?

After years of efforts, Quanzhou has gradually developed into one of the three shoemaking bases in the country, and is known as "China Shoes Capital".

At present, the market share of sports shoes produced in Quanzhou is about 60%, and its share in the international market is about 10%.

The annual output of more than 1 billion pairs of sports shoes and travel shoes accounts for nearly half of the total output of the national sports shoes and tourist shoes, accounting for 1/5 of the world's sports shoes and the production of tourist shoes, with nearly 100 million pairs of leather shoes and a total output value of nearly 33 billion yuan.

Since 1999, dozens of state-level brands have sprung up in Quanzhou, which has become the leading brand in China.

Rich birds, Anta, XTEP, del Hui, 361 degrees, gang Deng and so on.

In today's domestic market, 80% of the sports shoes industry comes from Quanzhou.

Nowadays, with the continuous development of sporting goods industry in Quanzhou, Quanzhou is gradually making steps towards not only the footwear industry, but also the sportswear industry, sports fitness equipment industry and so on.

However, raw materials and markets are in the opposite direction, output value is down, high cost, shoe enterprises are closed down, and Fujian shoe industry under the European debt crisis has been tested. The fierce competition in the market has brought unprecedented pressure on sports shoe enterprises, and the old capitalist countries including the United States are returning to manufacturing. These complicated international economic situations will bring new opportunities and challenges to Fujian footwear enterprises, which are mainly manufacturing enterprises.

The release of the top 100 list will also promote the trend of shoe industry at home and abroad. It is the recognition and affirmation of the development of Fujian shoe enterprises, and is of great significance for encouraging the succession and development of family businesses, the cooperative development of brotherhood enterprises and the healthy development of individual business enterprises.

Of course, Fujian shoe enterprises need to pursue the development of excellence while becoming a model of the shoe industry. We must seize the opportunity and grasp the economic situation so as to enter the overseas market and grasp the opportunity to realize economic globalization.