Net Batch Mode Is The Best Choice For A Clothing Store Owner.
All say that online shopping network sales are the trend, but want to scale, do not go.
Clothing net batch mode
It is unthinkable to rely solely on manufacturers or businesses to do B2C and C2C directly.
Therefore, B1 has to regard the distributors in different regions as the main service objects, provide samples to the regional merchants in the fastest and concise way, obtain the orders and sales volume of the distributors, and win the support of the upstream manufacturers and downstream distributors. (B2)
From the division of labor in the apparel industry chain
Clothing network marketing
The means that the functions of each link should be further strengthened and further defined clearly: producer of origin (A): the main function is to concentrate on receiving orders and information feedback from the network batches and do well in the production process. While operating traditional channels, we should attach importance to network sales and take the initiative to link up.
This requires a process.
B1: screening more and more suitable manufacturers and products, refining business models, and building a large scale network platform.
The main function is B2B.
This needs to start building and operation, and requires a lot of effort and upstream and downstream linkage.
Distributors (B2): set up large scale entities to display ordering space, widely publicize, establish close retail relations, display samples, accept and feedback orders, market information and on-site sales.
The main function is "physical exhibition space 2 B".
It is necessary to establish close cooperation, interaction and interaction with the net batch.
Retail outlets (B3): understand the order and purchase of terminal goods and terminal sales.
It is mainly responsible for the regular (B2C) sales function. Wholesale markets are generally cash in stock, and a lot of money is invested in a single time. However, it is necessary to sell all the garments after they are sold, so that the funds can be repossessed. During this period, the funds will occupy longer time. If there is a large investment in the bank, there will be quite a lot of interest on the bank, which is the terminal and the main node of the net batch mode.
Consumer low cost consumer quality network products.
clothing
The beneficiaries of net goods consumption.
The final ideal mode is roughly: N home factory A----B1 (net batch) - various district distribution wholesalers B2--- multiple regional retail outlets B3--- numerous consumer C.
Competitive advantages: short chain, low cost, quick listing, production and marketing interaction, scale trading.
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