Industry Textile Industry Channel Breakthrough Difficult

< p > generally speaking, the products produced by industrial enterprises often belong to intermediate products, which means that the customers that these enterprises are facing are not ordinary consumers, but downstream ordering businesses or even an industry.

Therefore, the industry has formed the biggest difference between the industry in terms of sales channels and < a href= "http://www.91se91.com/news/index_f.asp" > clothing home textiles < /a > industries.

So what special puzzles did this difference bring to the industry? < /p >

< p > some experts believe that there is no brand in the industry, lack of influence, and it is not the final product, so it is difficult to enjoy the right to speak in the channel, and even can not enter the market.

Because industrial textiles are in the middle of the industrial chain, they are strongly controlled by downstream applications, which makes it difficult for us to enter the domestic market for various reasons even if we have internationally recognized high-end medical textiles.

The value of automobile textiles is only about 4% of the total vehicle parts. However, the various technical requirements and standards of the host plant make our enterprises only tired of customizing services for "God".

< /p >

< p > < strong > multiple constraints channel breakthrough is difficult < /strong > < /p >

Li Lingshen's words break the embarrassment of the industry in the sales channel. As the intermediate material of terminal products, industrial textiles must meet the structural characteristics, performance requirements and cost constraints of the final product, and the operation of P is often restricted by the market of supporting products.

In particular, influenced by the practical problems such as trade barriers, technical barriers and market access barriers, many products themselves are hard to form independent brands, so it is difficult to open the domestic and foreign markets, and can only work for the terminal brand, so that most enterprises are still at the low end of the value chain, which is contrary to the high value-added characteristics of technical textiles.

< /p >

< p > here, we still use automobile < a href= "http://www.91se91.com/news/index_c.asp" > textile > /a > for example. People will pay attention to the automobile brand, will want to understand the engine's production location and performance, but the seat belts and interior materials of the car are not likely to be asked. It is not known that the European and American countries have made mandatory requirements for these materials, that is, 100% recyclable and degradable.

Fewer people are concerned, and the development of this industry will be slower.

< /p >

P > at the same time, we also see that the downstream enterprises to purchase related equipment to the upstream, foreign investors with their own hardware and software strength to enter the industry, foreign funds to see the market after the entry of market space, and so on, and have further occupied the market space, of course, these market behavior to improve the overall strength of the industry is of great benefit, but if standing in the perspective of a single enterprise, I am afraid it is another time.

< /p >

< p > Chung Ping Wang, sales Minister of Yantai Taihe new material Limited by Share Ltd, believes that the concept of sales channels is relatively broad. He has not talked about whether the downstream enterprises will bring them trouble. Instead, he has expounded his understanding of the "channel problem" from the impact of all the factors cost and the impact of low-end products on them in the past two years.

It should be said that Chung Ping Wang's view is also reasonable, but the aramid series products produced by Taihe and Yantai belong to the category of high-tech products. Therefore, they did not extend downstream manufacturing terminal products to gain more profits. In other words, due to the protection of technological strength, Yantai Taihe was not much troubled by terminal manufacturers and cost problems, but such enterprises were not much in the industry.

< /p >

< p > < strong > extension service create new profit point < /strong > < /p >

< p > the industry textile industry started in the 50s of last century, and providing satisfactory products for customers is not the only competitive core of the industry. In the future, industrial enterprises should integrate advanced advantages such as capital, technology and experience, and develop in depth and downstream.

An enterprise representative told reporters that simply selling the rolls to the downstream business has made less than a few dollars. If you make the end product, the profit margin will be much larger.

< /p >

< p > "with the quickening of pace of life, more and more consumers need one-stop service when purchasing materials, that is, to purchase the best materials in the shortest time and complete the entire decoration construction as soon as possible. This tells us that the industrial enterprises formed a long service to facilitate customers and bring benefits to them.

Zhejiang blue sky Textile Clothing Technology Co., Ltd. Sales Manager Xiao road analysis.

< /p >

< p > aiming at the current situation in the industry, Yao Mu, a member of the Chinese Academy of engineering, believes that the industrial textile production enterprises are in the middle stage of the whole industrial chain of the system engineering. They should extend ahead and make improvements; extend them backwards and do well in services so that there will be a stable market space and a stable production system.

"Bag type dust removal equipment has low cost and high efficiency of dust removal, but there are also problems such as high energy consumption and high maintenance cost compared with esp. Therefore, bag type dust removal production enterprises should change their concepts as soon as possible, so as to meet the needs of the market in the light of the reality of the end users."

Yao Mu said.

"Besides, at present, China's industrial textile production enterprises are not familiar with the corresponding regulations and standards for the use of post processing and the use of final products, and are not familiar with the problems emerging in the new era and the problems that must be solved. This is also worth considering and thinking about the enterprises in the industry that have been considering or going downward."

< /p >

< p > it should be said that the essence of business is a kind of service. In this sense, every enterprise creates not profits but customers. Therefore, < a href= "http://www.91se91.com/news/index_s.asp" > industrial textiles enterprises < /a > should devote great efforts to study what kind of products and services they can provide to customers, what kind of value they can create for customers, and win through differentiation.

< /p >