Swarovski And Lane Crawford Present Fashion Jewelry Show

　　 SWAROVSKI In cooperation with Lane Crawford, we are honored to present the "Runway Rocks Shanghai" show in Shanghai, which will be a show event that inspires inspiration, breaks through stereotypes, and challenges the perfect combination of traditional fashion and jewelry. The new flagship store of Lane Crawford, located in Shanghai's Times Square, will be the main venue for the event.

Runway Rocks Shanghai is the most avant-garde imitated crystal creation show, showing works designed by outstanding and emerging designers. These works will challenge the tradition and amaze four audiences. Fashion styling It includes classic works series designed by such designers as Jean Paul Gaultier, Christopher Kane, and Zaha Hadid, as well as twelve new works specially commissioned by some of the most exciting designers in the 21st century for this exhibition.

Nadja Swarovski, executive board member of Swarovski, said: "It has been ten years since we launched Runway Rocks for the first time. Now, we are excited to be able to bring this beautiful new series into the fashion capital of China. In particular, we are honored to cooperate with Lane Crawford this time. Driven by its innovative force, Lane Crawford is committed to showing the works of creative talents and has a huge influence in the fashion industry Sound power, profound attainments.

　　 "Runway Rocks is really unique - it is the most spectacular fashion jewelry show platform we can imagine. It explores the limits of body decoration with those dazzling imitation crystals and real gemstones. It is an honor for us to cooperate with so many creative design masters in Runway Rocks Shanghai. I know that they have carefully designed Ji's works must also be incomparable and impressive. "

Runway Rocks, brewed by Nadja Swarovski, made its debut in London in 2003. During the following decade, Runway Rocks held countless gorgeous fashion shows and exhibitions around the world, and has developed and evolved into the world's top collection of body decorations. Extraordinary treasures are always sought after by everyone. Many famous singing artists, such as Beyonce, Britney Spears and Lady Gaga, have worn these jewelry.

Runway Rocks Shanghai includes 28 recorded works of art and a series of exciting works newly commissioned, including works designed by jewelry designers Stephen Webster and Ted Norton, and fashion works designed by fashion designer Giles Deakin. In addition, there are new works designed by some of the most exciting creative designers in the Asia Pacific region, including fashion designers Guo Pei, Ma Masha and Zhang Huishan, and jewelry designer Ek Thongprasert. They work together to create exciting new works, which will add oriental innovation, creative inspiration and process elements to the legend of Runway Rocks.

　　 "Chongyuan" jewelry series designed by Wang Peiyi for Atelier Swarovski

During the Runway Rocks Shanghai event, Atelier Swarovski will launch its first jewelry series in Lane Crawford, which is inspired by a design work of Runway Rocks. Wang Peiyi, who is favored by Vogue, specially designed the "edge" for Runway Rocks Shanghai to reproduce the fragmentary beauty of broken mirrors. His fashion works inspired a set of ten collections named "Chongyuan" created for Atelier Swarovski. This set of ten collections explores the romantic ideal of true love that can stand the test of time - it can even be broken, but it is still connected again. Each piece of jewelry represents a broken mirror formed again. The name of each piece is taken from Chinese number 1 to 10; Collections gathered together to form a "perfect" to celebrate the Swarovski Runway Rocks exhibition held for the first time ten years ago.

The Atelier Swarovski "Reunion" collection designed by Wang Peiyi for Runway Rocks will only be sold exclusively in Lane Crawford, Wang Peiyi Studio, authorized retail stores and designated Swarovski boutiques in Shanghai.

　　 Swarovski and Lane Crawford's Window Creation

come from Fashion brand Kim Chongyu, the fashion designer of LESJIN, used more than 30000 Swarovski imitation crystals to create a gorgeous and eye-catching display window for Lane Crawford. Swarovski and Lane Crawford will also hire students from Donghua University to design a display window for the new Shanghai Lane Crawford store during the exhibition of Runway Rocks series works and the whole festival. The students will submit the most creative design they created with Swarovski's imitation crystal to compete for the chance to create the window.

　　 Swarovski's Infiltration designed by Arik Levy

Also on display in Lane Crawford is the classic sculpture collection Infiltration designed by Israeli born artist, designer and film producer Arik Levi. This jewelry, commissioned by Swarovski Crystal Palace, is composed of aluminum rhinestones on the top and marble on the bottom. It was first displayed in Milan in 2009, which is an abstract expression of rhinestones cut from imitation crystals.