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    "Made In China" Moves Towards The World Through E-Commerce.

    2008/9/17 0:00:00 10276

    Made In China

    It is reported that this year's textile industry 2/3 of the actual profit of enterprises is only 0.62%, textile enterprises export volume has appeared to varying degrees of decline, some simply "hibernate". From the clothing export business in previous years, August is the peak season for garment exports, but the peak season is not prosperous. In the 1-8 months of this year, clothing exports increased by only 2.6 percentage points, and the export of single month even appeared 1 percentage points negative growth. China is a large country of production. Many international luxury brands are produced here and sold to the whole world. China is also the most exotic country in the process of globalization of famous brand products: origin here, and finally back here, production and consumption are all. In the book "how to lose luster" written by Donna Thomas, he said: "many famous brand products are actually produced in China (most of which do not produce many styles, but are of the same color and texture), but they are trying to cover up this fact." At present, the export trade is basically cold. A large number of garment enterprises are overwhelmed by the cold wave. From the Taizhou of Zhejiang to Nantong of Jiangsu, the Yangtze River Delta, which once carried the opportunity of processing and manufacturing transfer, was faced with the test on the eve of transformation and upgrading. Export oriented enterprises such as textile and machinery are the first to bear the brunt. Against this background, the various ways of risk aversion are particularly important. It's past. What is it? The rise of clothing B2C provides a new way worth trying. In the industrial chain, the win-win co-existence and mutually beneficial enterprise values have been effectively enlarged. It is precisely because of the deterioration of the external environment that the significance of mutual warming will truly be highlighted. For the processing enterprises, it is worth noting that the value of B2C enterprises such as OLOMO is also very obvious. Like Ralph Lauren, Zegna and other international brands, the same process, high quality, high performance price ratio and 30 day unconditional return and perfect after-sales service are finally transformed into consumers' reputation and win the market. China's manufacturing enterprises such as OLOMO have begun to turn around in today's fierce competition. I believe that in the near future, the fashion products made in China will quickly cover the domestic and international consumer market through the Internet. Made in China will win the sunny spring again.
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