Ge Lan Wedding Dress Replaces Cosmo Bride "Wedding Dress Design Award".
< p > original flower, blooming T stage.
Just now in 2013COSMO BRIDE "Fashion Festival", Ge Lan wedding dress, entitled "a href=" http://www.91se91.com/news/index_c.asp "wedding dress > /a design award, was launched immediately after" silk series ".
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< p > Ge Lan wedding gauze, inspired by ancient Greek love and myths, has touched the hearts of millions of new people with its aestheticism and elegance.
The winter is bright and warm, but winter snow is not yet there.
Ginkgo is still yellow, and Amy, chief designer of Ge Lan, interviewed Ren Chunhua. He gave us a detailed description of the design mentality of Ge Lan's wedding dress in the past eight years.
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< p > < strong > respecting tradition and creating classics < /strong > /p >
< p > "wedding dress is an exotic product.
So at the very beginning, everyone was following the tradition.
Amy is the opening.
It was a little surprised.
As an original brand of pure China, I think she will emphasize innovation and difference.
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< p > traditional a href= "http://www.91se91.com/news/index_c.asp" > Wedding Dress < /a > with satin, Ou Gensha and net yarn as the main design material, the color is mainly white and beige. Later, with the development of the times and the improvement of the process, such as the tricolor taffeta, the appearance of the weft and weft oblique weaving process, the color and texture have more varied changes, and gradually have champagne and light beige. With the popularization of fashion concept, there have been new designs such as color bump recently.
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< p > < < a href= > http://www.91se91.com/news/index_c.asp > LACE > /a > in traditional wedding dress, with the emphasis on realism, and strive to restore the true flowers of nature. Now it seems that it is cumbersome and cumbersome. With the breakthroughs in technology and philosophy, the lace pattern becomes more imaginative from concrete to image.
The breakthrough of this style is like the natural pformation of the realistic school in the painting school to the Impressionist school.
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< p > similar to the development of lace technology, the embroidery technology of wedding dress has undergone pformation from plane to three-dimensional in the past hundred years.
The flower pattern is more fashionable and the process is more exquisite.
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< p > the flourishing development of jewelry industry, which was originally only decorated as a wedding dress, has changed the design concept of wedding dresses.
Taking SWAROVSKI as an example, the emergence of crystal clear crystal and drill has made wedding gowns glow with a bright and shining temperament.
As an important supplementary material of traditional wedding dress, pearl has been rid of the original restrictions because of the improvement of technology. It has become difficult to decolorization. The color and shape have made the designer have more handy choices.
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"P >" the wedding dress as a whole, jewelry is no longer a simple ornament, designers began to pay attention to the overall sense of art.
This is the consensus of the wedding design community, and the development steps and ideas of the fashion design community.
Reviewing the design and development of traditional wedding dress, Amy comments accurately.
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< p > < strong > break through classics, focus on different < /strong > < /p >
< p > talk about the design concept of Ge Lan wedding dress, and the newly launched high-end "C" series. Amy also said something that people heard and thought, "I hope it is a wedding dress, not just a wedding dress".
When she uttered this sentence, her eyes were clear, her confidence and firmness in her voice were impressive.
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< p > high-end C series focuses on exclusive customization of business dress, extending the concept of "let the wedding dress be more than a wedding dress" by Amy.
Thanks to the rapidly rising high-end business party, private parties, dinner parties, red carpet and other occasions, this series takes the theme of "after 7" as the design theme to provide customers with elegant or sexy, or publicity, or soft and other styles of dress, so that people who wear Ge Lan wedding dress will have more outstanding temperament and perfect state.
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< p class= "p15" style= "margin-top: 0pt; margin-bottom: 0pt" > span style= "font-family:" Song body ";" font-size: ";" "" "" > "< < >", "song";
At present, Ge Lan is the only CBD center in Beijing and Shanghai with 2 business area of more than 400 square meters of wedding dress brand. Whether you are walking into the flagship store of Beijing Jian Wai SOHO or the boutique shop of Shaanxi South Road in Shanghai, considerate and thoughtful and professional service, the feeling of being home at home always lets you feel the happiness of P ahead of time.
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< p > every customer who comes to the store will get the professional consultation they want whether they buy it or not.
Ge Lan has prepared questionnaires for customers. This family, which specializes in customization for more than 50 years, never neglects any tiny requests from customers.
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< p > Amy stresses that in the process of communication, we will not blindly comply with our customers and guide our guests on the basis of careful listening.
"Not everyone knows about themselves, and many people are accustomed to relying on fashion consultation.
At this time, as a customized designer, we must be good at exploring personal characteristics, helping her to locate accurately and find the right direction and taste.
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< p > < strong > unique, complete dream < /strong > /p >
In the past eight years since the founding of P, Ge Lan's wedding dress has been flowing back and forth. It has a very good market reputation and pays attention to the customers' feelings and needs. It is the reason why she can be unique and healthy.
From the type of customers, Ge Lan's customers have foreign customers. This group has its mature dress habits, elegant and classic, and low profile luxury. The domestic customers can also be divided into the new rich class who likes to publicize luxury style and the middle class who likes fresh, romantic, simple and generous style.
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< p > to discover characteristics from commonness, everyone is unique.
Ge Lan respects the different needs of each group and insists on ensuring the specificity of customized design.
Even at home and abroad, high-end private customization can be done as Ge Lan, for the same set of dress test 3--6 times, meticulous adjustment plan is rare.
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< p > some people say that the history of Chinese clothing is equivalent to a modern history.
Similarly, throughout the history of wedding dress design in China, we can see clearly the change of times and the change of ideas.
From Europe to Hongkong, Taiwan and Japan and Korea, it has to be said that the original trend of mainland wedding dress is passive, and Ge Lan's innate superiority has surpassed the same brand from the outset. She has had 15 years of export experience and has continued so far, so that she can fully synchronize with the latest fashions in Europe and America. It can ensure that the bride's wedding dress is exclusive and world. /p
< p > now, with the synchronization of globalization information, the new generation of people's aesthetic needs have a more active and positive choice.
Ge Lan wedding dress keeps pace with the times, keeps the classics in the design, strives for innovation, and the high-end "C" series boldly opens up new fabrics, new crafts, in the collision between classics and fashion, completes the integration of wedding dress and fashion, and creates a unique personality wedding dress for young generation.
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< p > high-end "C" series has its exclusive customer base. Every wedding dress can find a master who is especially suitable for it. The classic belongs to the public, and the biggest difference between the "C" series is that the audience positioning is more precise.
People who approve it will particularly like it.
For designers, this is also a success.
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< p > Ge Lan has the courage to open up the market, cultivate the strength of design concept and guide the patience of consumption habits. This is the reason why she is different from the domestic general wedding brand.
The high-end "C" series has been highly recognized by guests in Beijing and Shanghai.
Over the years, many stars have been linked with Ge Lan. Xiao Che and Lei Tong, as spokesmen for the brand of Ge Lan, have been present at the awards ceremony recently.
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< p > for design, Amy has a clear and candid understanding: "a good design should not be just a display on T. When a person sees a garment, he can't help wearing it."
Well, the design of this dress is successful! I hope Ge Lan's wedding dress is what people want to treasure and want to wear out to share with others.
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< p > as one of the best wedding dress designers in China, Ren Chunhua shows his love and dedication to this profession in his leisurely talks.
She said, I also want to continue learning, travel more places and find inspiration.
Italy is my favorite place. Architecture and painting and music in medieval Europe can give me different inspirations.
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