Open The Clothing Store Location To Avoid Four Misunderstandings
< p style= "text-align: center" > img border= "0" alt= "align=" center "src=" /uploadimages/201402/26/20140226095243_sj.JPG "/" < < > >
< p style= "text-align: left >" below, Xiaobian tells you about the four common mistakes in the location of clothing stores. I hope you can learn from them and avoid them. Regardless of image, people usually choose a place with large sales volume and densely populated places to open a clothing store. < /p >
< p style= "text-align: left >", but only from the angle of return on investment can not maximize the benefit. For clothing shops that run fashion goods, we should not only consider the promotion role of the store site, but also evaluate the impact on the brand image. In order to ensure that the brand image is not damaged, it is necessary to emphasize the sanitation, cleanliness and beauty of the surrounding environment when choosing the shop site, and avoid being adjacent to grocery stores, restaurants and machinery repair shops. < /p >
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< p > superstitious gold lots lots of businesses have such a state of mind that "non geomantic treasures do not marry". They believe that opening stores in downtown areas and commercial centers can ensure a higher volume of traffic and drive sales. < a href= "http://www.91se91.com/news/index_f.asp" > shop opening > /a will be held in golden land. In fact, gold lots are not always suitable for all shops, and entrepreneurs should think twice before opening a clothing store. < /p >
< p > the industry deviates from the business circle and develops the storefront business. Each area has different network layout. Where to develop the service industry and where to develop the IT retail industry? Every city will have long-term overall planning. The location of a misplaced location is not always supported by macro policies and the promotion of the environment. < /p >
< p > Chinese people prefer goods to three stores, and they like to go shopping in business circles, laying the store store's effect. Blindly entering the competitive saturation area and choosing too concentrated shops will result in over saturation of the market. Sometimes, many similar stores located in the same business district seem to be doing well in business, and in fact have reached the critical point of competition balance. < /p >
< p > add a new store, < a href= "http://www.91se91.com/news/index_s.asp" > market < /a > super saturated, resulting in the situation of having too many money, and all of those who made money started to lose money. In the case of product saturation, instead of continuing to follow up, it is better to adjust our thinking and choose categories that have strong complementarity with existing commodities, so as to improve the commodity structure of the region. Before entering, we must investigate well, then open shop. The above is the four most common mistakes of novice when opening a clothing store when choosing a site. A friend in a clothing store can make a reference. Don't repeat the same mistakes, causing unnecessary losses. < /p >
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