Camels First Taste Foreign Trade Suppliers, Russia And Brazil Sales Accounted For 60%

< p > February 28th news, Alibaba's foreign trade business platform, global Speedcom launched in January this year, the brand seller targeted recruitment, a large number of well-known domestic brands continue to enter.

Shoes and clothing also include camels, waves, strong, Heng Yuan Xiang, north polar and so on more than 70 brands.

Camels have opened two stores in speed through, trying to explore overseas markets.

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"P" recently, the reporter a href= "http://www.91se91.com/news/index_c.asp" > camel < /a > General Manager Wan Jingang learned that the two shops which were opened by speed sell were respectively engaged in outdoor products and leisure products. The outdoor shop opened in April last year, and the leisure store was just opened in January this year.

At present, two shops SKU total about 1000, because the leisure shop has been settled in the fast selling brand hall, UV per day over 10000.

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< p > according to the introduction, camel's express business team has only 4 people, but the scale will be enlarged later.

Its main purpose is to promote foreign trade.

From neighbours Russia, Uzbekistan, Kampuchea to Malaysia, Singapore, and then to Britain, the United States and even Iceland, camels introduce their brands in the form of station letters or direct calls.

Especially in the less developed countries such as retailing and manufacturing, camels can expand their brand awareness through the fast selling platform.

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< p > > a href= "http://www.91se91.com/news/index_c.asp" > Wan Jingang < /a >, told reporters that in the selection of foreign trade business, camels will distinguish the right local products according to the northern hemisphere. For example, Brazil is still summer, and it will report a large number of sandals and T-shirts to the market.

The products provided by camel express shops are basically the same as those of Tmall stores, except for a small number of goods that are not suitable for air freight, such as camping lights, flashlights, etc.

Grades and positioning are also differentiated according to the purchasing power of customers in different regions.

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< p > Wan Jinggang pointed out that the current strategy of < a href= "http://www.91se91.com/news/index_c.asp" > fast selling > /a > is to vigorously develop the market of Russia and Brazil, so the platform has given very strong publicity to these two markets.

From the sales point of view, the Russian and Brazil markets did contribute about 60% of sales to camels.

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< p > however, because camel's foreign trade business has just started, the average daily volume of fast selling stores has not reached 3 digits, and the unit price of the camels is between 70 and 100 dollars.

Mr Wan said that camels are still dominated by the domestic market. Foreign trade is only an attempt, but will further expand overseas markets and increase investment.

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< p > for the issue of counterfeit goods and imitation goods, camel points out that its shop is displayed in the brand Hall of the fast selling home page, plus the control over the authorized sale of the consignment agent, and the brand authentic product can be protected.

In addition, the promotion of speed sell in Twitter, Facebook and other SNS platforms is better. Buyers are also around the world. In addition, in 2014, fast selling made great efforts to create brand areas. This is attractive for camels, and is consistent with its intention to build an international brand.

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