Yintai Business Landed In Zibo In 2014 To Build An International Fast Fashion Collection Center.

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< p > last year, it was a very high exposure year for Yintai business group.

Originally low-key Yintai began to fight with Tmall, and played a beautiful O2O integration battle in the "double 11".

In May 28, 2013, Ma Yun set up a new logistics company, "China intelligent backbone logistics network". Shen Guojun, chairman of Yintai group, took the lead in CEO. He launched the "rookie network" intelligent logistics industry jointly. This is another "electric shock" after Yintai's Yintai network in China.

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< p > < strong > embrace electronic commerce < /strong > /p >

< p > < strong > Yintai dancing with "wolf" < /strong > /p >

< p > the large B2C e-commerce platform of boutique fashion department stores is the first exploration of Yintai retail business.

Yintai also uses Internet thinking to start internet based pformation, such as the launch of social networking and entertainment Internet products "Yintai girlfriends circle", whose logic is to serve "consumers are obsessed with sharing".

Yintai boudoir circle, relying on the original VIP card, is aimed at female VIP customers. More than 3 Yintai VIP customer groups can enjoy more points and activities, and can easily create, participate, withdraw or cancel.

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< p > wolf comes, some enterprises build walls, others learn to dance with "wolves"; in 2013, "double 11", Yintai business took the lead in eating crabs together with Tmall to test water O2O, and realized the combination of online and offline pactions, and enjoyed the sweetness: sales exceeded 6 times over the same period last year.

"Hugging" e-commerce, Yintai does much more than that.

In addition to the O2O mode, it will also be possible to use other new media and new technologies to serve the development of Yintai online.

In the future, online brands will also enter Yintai stores.

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< p > < strong > sales promotion > /strong > < /p >

< p > < strong > big data operation is king < /strong > < /p >

< p > big data is becoming an invisible hand for the survival and development of shopping centers and department stores. What is big data and how to do it?

"The most important thing is to integrate guests, commodities and activities."

Yintai gave the answer.

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< p > laying Wi-Fi inside Yintai store directly opens up passages for online and offline consumer behavior.

When a registered account visitor enters a physical store, when his cell phone connects to Wi-Fi, the background can recognize all his interactive records and preferences in the past with Yintai, and these information data will appear in the background.

With these data, we can know further customer needs and do analysis.

At the same time, enhance the familiarity of the store management personnel, and promote the sales promotion.

Yintai can even accumulate data of different users' preferences for brands and discounts. Based on the relevant data of mature stores, and then based on the analysis of users in the cities where the new stores are located, the guidance of new group stores and investment promotion is derived.

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< p > < strong > "rookie" intelligent logistics < /strong > < /p >.

< p > < strong > the false rookie real Eagle < /strong > /p >

< p > the rookie network takes the mission of "delivering goods all over the world quickly and economically". In the future, an open, shared and socialized intelligent logistics network platform will be built on the basis of existing logistics formats to support the daily retail sales of 30 billion per year (about 10 trillion), so that all regions in China can deliver goods within 24 hours.

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< p > in the future, "China intelligent logistics backbone network" will not only be e-commerce, but also the infrastructure of Chinese business.

We will apply new technologies such as Internet of things, cloud computing and network finance to provide an open service platform for all kinds of B2B, B2C and C2C enterprises. At the same time, we will jointly build online credit system and online payment system to build the three major infrastructures of China's future business.

It can be said that the "rookie" jointly created by Alibaba and Yintai will become the eagles soaring in this era sooner or later.

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< p > < strong > 2014 silver landing in Zibo < /strong > < /p >

< p > < strong > no matter how innovative the life is < /strong > < /p >

< p > 2014, Yintai's next stop will arrive in Zibo. We will greet Shandong's first Yintai product, Zibo Yintai city.

This fashion city with 256 thousand large and large volumes will undoubtedly lead to a great change in commerce in Zibo and even in Shandong Province, relying on the huge database and innovative thinking of Yintai.

Imagine what real and unusual life this will bring to you: these big data will all serve you well and serve you.

Zibo Yintai city will also use these innovative thinking and huge data to create an international fast fashion collection center, fashion dress center, "Chinese and foreign food center", "children's theme experience center", "fashion entertainment center", "fitness beauty center" and "home life center" to create your exclusive "colorful City".

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P > 2014, and Zibo Yintai City, to wait and see together!

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