Management Experience Of Clothing Retail Store
< p > the whole enterprise starts from the top leadership, and the effort of the boss determines the efforts of the whole company and its employees.
All the reform of the shop must be emphasized, valued and demonstrated by the boss before it can blossom and blossom.
The boss is the boss, but always remind yourself that starting from the staff, starting from the ordinary employees can always be the boss, can be made into a big boss!!! /p.
< p > < < a href= > http://www.91se91.com/news/index_c.asp > > brand dress > /a > the most basic management personnel of chain operation. When they come to their own stores, they see their employees wearing second rate and three stream brands to sell their own clothes. When they see their clothes, they are like mosquitoes. When they see the shops are lifeless, the employees are not a bit energetic. This is the result that we intentionally or unintentionally make our employees feel inferior.
Inferiority is a loss of self-confidence, and lose self-confidence of the shop can not be an excellent shop, in the operation of the lack of self-confidence of the boss is also not a qualified boss.
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< p > one of our bosses took over our a href= "http://www.91se91.com/news/index_c.asp" > self run shop < /a >, and asked our management personnel how much the manager's salary was. When he heard only 1200 yuan, he immediately said, "this is so good, it immediately increased to 1800."
Because he knows that the manager who takes 1200 yuan salary can not be an excellent shop manager, and the manager who takes 1200 yuan can not make a 1800 yuan store manager.
Just a little bit more, which is not important to the boss, but let the whole shop revitalized again, and achieved the wonderful effect of "42 dials".
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< p > as a boss, the most important responsibility is to encourage morale, appoint people to be worthy of the merit, and know the good of others. The boss who keeps calculating is always counted as dead grass, and the employees are demoted to a worthless place before they are hired.
It is necessary to know how a worthless employee can suddenly become a flying worker. So, in terms of hiring staff, our boss may wish to be generous to the staff in daily shop management, because the role of the boss is to boost morale and enhance employee confidence.
With a high salary, there is high morale and good faith. As for how to work, there is a natural way for employees to do so.
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< p > let employees concentrate on one day's work, but how to make employees work well for a year or even two or three years? This is to let employees die.
The successful life experience of a boss is a fresh teaching material, but this is far from enough.
As a boss, the most important thing is to portray a beautiful prospect for employees. At the same time, it is also necessary to work hard and persistently share your ideals and future with employees. If the boss talks about the business and development plan five years later, the staff's experience accumulated now is to prepare for their own business and encourage their employees to try more adventures and opportunities every day. Employees naturally understand that the company is developing and they can grow with the company. When a person sees the growth and prospects, he will naturally work hard for the goal. Then the boss can let your people follow you to pursue your career and pursue greater success!!! /p
< p > successful chain operation was eventually established as a network of great value, which is what we call "marketing network" in marketing. The most valuable part of marketing network should be the best thinking and the latest ideas. It is very inspiring to talk with many of our bosses.
Their success has many general principles of life and philosophy.
A boss once told me: the person who criticizes you is your teacher, the person who criticizes you is your friend, the subordinates who do not argue with you are incompetent subordinates.
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< p > same day, the same 24 hours, < a href= "http://www.91se91.com/news/index_c.asp" > boss "/a" can earn 10 thousand, store manager can only earn 100, but employees, but only thirty or forty yuan.
The world is different, and the world can not be completely fair.
We must admit this kind of "injustice", just like "facing other people's key high schools, but we can only go to ordinary high schools".
In a shop, a company, if a boss wants everything, "a bowl of water level" is not desirable, it is also unscientific and obviously contrary to human nature.
Jack Weber once said, "treating differently is the only way to create a strong enterprise".
How can we make a difference? First, we must understand that in this group of employees, there must be the best, the worst and the most in the middle.
Secondly, we must use different attitudes, methods and salaries to evaluate and reward these different employees.
Finally, it is emphasized that we must exclude the worst performing people from the whole group.
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< p > "a rat shit, destroy a pot of soup"! If the boss and the manager think that an employee is very bad, it is nothing. The worst thing is to know that he is very bad but can not fire him! I once went to a shop, and the boss said that the employee could not do it. I asked her if he ordered the materials for recruitment to the company, he said no, and I asked him that there must be a qualified person to replace him, and he said no; I continued to ask, then you saw that the recruitment poster of the competitor was not. He unexpectedly replied: Yes, it is, and it is in four seasons a year.
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