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    Zhejiang Lucheng District Double Island Shoes Industry Pformation To Create New Students

    2014/3/5 13:18:00 49

    TransformationZhejiangShoe Industry

    < p > a Oupu road has witnessed the thirty year history of the development of the "_blank" href= "http://www.91se91.com/" shoes "/a" industry in Lucheng District, Wenzhou City, Zhejiang Province, Lucheng.

    < /p >


    < p > brick and tile houses along the road, every walk a few steps is a shoe factory.

    On the doorway and wall, the signboards of various shoe factories are densely packed.

    Even in the alleyway, a sign is set up on a vacant place, and a workshop is supported by iron sheet.

    Small houses, but a production line, women's shoes, men's shoes, children's shoes, as long as the market can see the style, roadside small boss, you can find similar samples.

    < /p >


    < p > this phenomenon is seen in many "old Wenzhou" as the epitome of the early stage of Wenzhou's private economic development in the 80s of last century.

    After more than 20 years of rain and wind, such a family workshop.

    Although the national brand sign of "China Shoes Capital" has been hatched, it is doomed to no longer reply to yesterday's story.

    < /p >


    < p > even if the shoe companies going out of Oupu road moved into the industrial zone and shoe industrial district near Lucheng, they grew and grew in more than 10 years. At the same time, they also encountered bottlenecks in industrial upgrading.

    < /p >


    "P", "double island", this Wenzhou industrial town, which condensed the family workshop era to the electricity supplier era, has become the "History Museum" of Wenzhou footwear industry and even the growth of private economy.

    Today, the museum is seeking new life in the industry by means of comprehensive promotion and comprehensive renovation.

    < /p >


    < p > < strong > struggling workshop, difficult to survive in the cracks < /strong > < /p >


    On the afternoon of February 26th, P, the sun shone on Oupu Road, but it did not follow the shoes factory.

    Two years ago, after the last batch of small owners moved into the industrial area, he became a new successor to the family workshop.

    < /p >


    < p > in the dark, "commander of light" Mao Dai AI sits at his desk.

    There is a wall separated by one word, < a target= "_blank" href= "http://www.91se91.com/ >" shoe machine < /a ". The operation in the first month of the month is stopped for two or three days.

    First, workers were not in place, and second, no customers placed orders.

    < /p >


    In 1992, P came to Wenzhou to work in Hubei. Mao Dai AI caught up with the good development of shoe industry.

    "At that time, one style can be used for two or three years."

    He said, now a style can only be done for a month, if a batch of goods sent out without merchants return, it can only recognize losses, and then to the national market, "Amoy" some new samples.

    < /p >


    < p > despite the fact that the tricycle has been turned into a van, the native owner has been pformed into a new resident from all sides, but the industrial form of "low, small and scattered" has been criticized for many years and has not been changed at all.

    < /p >


    < p > the "low and small dispersion" of Shuang Yu island can be seen from a set of data: in the more than 3300 industrial enterprises, 4.1% of the enterprises are regulated, and the labor intensive enterprises which make shoes mainly account for more than 95%. The per mu output rate and labor productivity are respectively 45% and 55% of the average in Lucheng.

    Due to this industrial structure, the number of immigrants from the double islands is as high as 273 thousand, and that of the junior middle school and below accounts for 94.4% of the total population of the floating population. It also gives birth to more than 8000 rental housing, and more than 2700 small factories and small workshops without license.

    < /p >


    < p > no design, let alone development.

    Mao Dai AI acknowledges that a workshop like this has long been lost on the "starting line".

    The only way to survive is to seek low end customers across the country with the "cost advantage" of rents of tens of thousands of yuan a year in a private house.

    < /p >


    < p > Mao Dai AI has also read the idea of standard workshop, but it is too far away.

    If you want to enter the small and micro Park, mu yield, tax targets and high investment costs are all obstacles.

    He said that the elimination of "antique" family workshops is 100%.

    < /p >


    < p > "reducing the low end productivity is one of the highlights of the industrial pformation and upgrading of the double islands." Xu Yinghao, director of the Department of economics of Shuang Yu Street, said that the current situation of "low and scattered" industries has been cracked.

    We must resolutely clamp down on backward production capacity, illegal production capacity, extra environmental impact assessment equipment, fake and shoddy products listed in the government eliminated catalogue.

    At the beginning of the "zero" hundred day assault, double island should ban {page_break} < /p > for all unlicensed workshops in the area.


    < p > < strong > pformed enterprises, seeking new students in pition, < /strong > /p >


    "P" and "small boss" worry about their livelihood. In the Lucheng industrial area and the shoe industrial area, entrepreneurs consider how to seek innovation and change in pformation and upgrading.

    < /p >


    < p > the Zhejiang dadali Shoes Co., Ltd., which started from the workshop factory, has climbed to the top of the industry in the development of 30 years.

    At its height, its scale reached an annual output of about 3000000 pairs of shoes, annual output value exceeding two hundred million yuan, three consecutive years of sales revenue and profits and taxes ranked the province's < a target= "_blank" href= "http://www.91se91.com/" > leather < /a > industry top twenty.

    However, affected by financial crisis, international market downturn, rising prices of raw materials and rising labor costs, Daly, the main export business, has been on the low side since 2009.

    < /p >


    < p > the number of employees dropped from 1015 to 510, and the annual output value of two hundred million yuan increased to 16 billion yuan annual sales. This is the blueprint of "strong three excellent two" issued by Shida Li.

    Enterprises in the first phase of shoes 72 acres of plant, is phased "retreat into three", pformed into a total area of 161 thousand square meters of Wenzhou international shoe city.

    < /p >


    Chen Yamin, chairman of Wenzhou Dali limited, defines the international shoe city as the treasure bowl and distribution center of the footwear industry in Wenzhou. It is planned to build the largest wholesale shoe wholesale market in southern Zhejiang. It is also a one-stop shopping platform for global buyers and a Wenzhou footwear electric business incubator.

    The shoe city, which was opened in July this year, looks like a bead chain in many shoe traders who have been engaged in shoe trade for a long time. It connects Wenzhou high quality shoe enterprises with high-quality channel providers, carrying the expectation from "origin" to "original sales place".

    < /p >


    < p > "theme shoe city has long been called in Wenzhou. Now it is a great achievement to invest in construction and upgrade the industry."

    Zhou Yaohua, deputy general manager of Dongyi shoes industry Co., Ltd., a member of the Advisory Group of the shoe leather industry association, believes that Wenzhou international shoe city should analyze the advantages and disadvantages of Wenzhou and its surrounding shoe market, make strategic positioning, make full use of market leverage, and bring together superior resources to optimize the footwear industry.

    < /p >


    < p > at the same time, in the Lucheng industrial park built in the 90s of last century, the organic renewal project of a code named "A378" is also in the process of brewing.

    The project will lay out 378 mu in the 1015 acres of Lucheng Industrial Park, and implement the overall "50 steps" for the 50 single buildings, and create a creative industrial park which integrates fashion, e-commerce, R & D, culture, leisure, shopping and trade as one.

    "A378" plans to hold a mobilization meeting in April this year, aiming to build another demonstration area of organic renewal in Wenzhou.

    < /p >


    "P" < strong > remediation of the double islands, breaking the neutral benchmarking < /strong > < /p >


    < p > in the Industrial Museum of Shuang Yu, the problem of industrial level is a fundamental problem in the development of regional pformation.

    Based on the current situation of the industry, double island has adopted a ladder like tool for industrial pformation and upgrading.

    < /p >


    In terms of traditional industries, while eliminating a number of backward production capacity, P will guide a number of potential regulatory companies to integrate and upgrade small and micro entrepreneurship parks, encouraging and forcing technological pformation of enterprises.

    At present, a total of 270 mu of the double lane Lu Xiang Xiao Yuan Park and the new Wenhua small and micro park are expected to be completed in the year.

    In the next 4 years, we will develop 5 small and micro parks to build up the incubator and take-off point of small and medium-sized enterprises.

    < /p >


    Based on the upgrading of modern industrial agglomeration, we should implement the linkage mechanism of "politics, silver, enterprise, cooperation and garden". In the next few years, we will focus on building 10 development platforms, 10 major projects and 10 key enterprises, and speed up the upgrading and upgrading of China's shoe capital industrial agglomeration area. P

    < /p >


    Looking forward to the metropolitan area economy, Shuang Yu is using a series of "strong three excellent two" initiatives to adopt the "1+5" mode to promote linkage with point to area.

    The "1" light industry Taobao City, with a total area of two hundred thousand square meters, is expected to sign a cooperation agreement with the Yiwu small commodity market, cooperate in various fields such as business contacts, logistics and so on. The "5" platform, including Wenzhou international shoe city, Wenzhou electronic information city, Lucheng Electronic Industry Park, China Shoes City shoes and leather city and the national footwear quality supervision and inspection center, will promote the manufacturing industry to pfer to the "smile curve" at both ends, and create a regional fashion publishing, leisure culture and quality consumer center.

    < /p >


    < p > all kinds of initiatives reflect the policy consideration of Shuang Yu's "gold shoes of China's shoes". Relying on the "China shoe capital" effect and the relative advantage of the existing industry, we turn Shuang Yu into a new model of organic renewal, a new height of China's footwear industry, a new benchmark for industrial upgrading, and a leading area of the fashion industry.

    < /p >


    < p > "this is the sacred mission entrusted by history to the double islands, and we must do good deeds and carry out the implementation."

    Qiu Xiangzhen, member of the Standing Committee of the Lucheng District Committee and Secretary of the Party Working Committee of Shuang Yu Street, admitted that the industrial development process of the two islands is a microcosm of the development of Wenzhou's private economy. How to make up for the historical debts and solve the lagging problems in the development process has a definite significance for Lucheng and Wenzhou.

    < /p >


    P, which is eager to be reborn, is playing the role of Pathfinder. What awaits is perhaps a new a href= "http://www.91se91.com/news/index_p.asp" > Wenzhou /a model.

    < /p >

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