Quanzhou Businessmen Also Have Opportunities Under The Super Crisis.

Careful citizens may find that in recent years a large number of large supermarket stores in Quanzhou have increased. Quanzhou fashion people who like to go shopping in Xiamen have begun to rejoice to find that shopping in Quanzhou is becoming more and more convenient. From this month to the lunar new year, there are several large supermarkets and department stores open.

Some are the top five hundred retail giants in the world, some of them are excellent private retail enterprises developed from the mainland, some of them have distinctive characteristics to meet with the people of Quanzhou.

What kind of supermarket department stores are they?

What kind of shopping enjoyment will it bring to Quanzhou residents?

In the current general economic downturn, how will they meet new challenges?

19, the world's top five hundred retail giant WAL-MART, after Quanzhou and Jinjiang, chose to open 92 on Shishi road.

This is WAL-MART's third branch store in Quanzhou, and the 120th largest store WAL-MART has set up in China.

WAL-MART Shishi store is the first global fortune five hundred company introduced by Shi Shi, while WAL-MART chooses Shishi to see the economic strength of Shishi. Shishi is the only county-level city in Fujian province that has been selected as the "best commercial city" of Forbes in mainland China. Its market potential is huge and its consumption demand is increasing.

WAL-MART's entry will provide more quality and cheap products for more consumers, and help improve the management level and service quality of the local retail industry, and stimulate consumption to promote the common prosperity of the local economy.

According to reliable information, Shenzhen Ren Ren Le chain business Co., Ltd. will also open in Qingyang, Jinjiang next month, and the area of Jinjiang will be 25000 square meters.

The company was founded in April 1996. In the competition with Carrefour, after 2 expansion and pformation, the more than 2000 square meter small supermarket has become a large shopping mall with more than 20 thousand square meters of "big supermarket + large department store".

At present, Ren Yue has become one of the top 30 retail chain enterprises in China.

A professional told reporters that as the number of commercial outlets in Quanzhou's downtown area is less and less, it is an inevitable trend for retail enterprises to accelerate their entry into the county-level market.

Besides, Quanzhou's third WAL-MART, Yonghui supermarket will also open tomorrow.

There were also several fresh supermarkets in Quanzhou before, but there were defects of small size and few varieties.

Quanzhou people mentioned that these supermarkets are still characterized by popularity. "Food is the food of the people", which shows that the table has always been the focus of the public's attention. Quanzhou people have a rigid demand for fresh supermarkets.

Yonghui group, founded in 1998, began to develop in Fuzhou from the east wind of the Fuzhou municipal government, and now it has become one of the well-known private retail businesses in China.

At present, there are more than 120 large and medium-sized supermarket chains (not including convenience stores).

The business area of the Yongxiu supermarket is 10 thousand square meters, and the business mode of "fresh plus supermarket" will be completed. The business area of fresh and cooked food will reach 5000 square meters.

In November 2008, after the successful opening of Yongshi supermarket Shishi Zhenxing store, it was reported that in the next three to five years, Yonghui supermarket plans to open 20-30 stores in the greater Quanzhou area.

Yonghui, holding its own "fresh" banner into Quanzhou, will bring the impression of subverting the traditional vegetable market and small-scale fresh supermarkets to Quanzhou residents, so that Quanzhou residents will be more comfortable with Fuzhou and Xiamen.

At the same time, China World Trade Center mall will also debut in January 10th.

"Xinyuan Metro China World Trade Center mall", located in Yun Lu Road, Quanzhou, is a multi-functional commercial complex with multiple functions in one big Quanzhou, that is, the one-stop shopping place of shoppingmall.

China World Trade Center mall also introduced a number of special shops in Beijing, Shanghai and other first tier cities, so that fashion people could scour the baby that was hard to find in Quanzhou before.

China World Trade Center mall has a business area of more than 80 thousand square meters, including ice skating rink, domestic cinema, indoor roller coaster and Chinatown gourmet city, so that people of all ages can find their favorite place here.

Quanzhou people will no longer envy Xiamen's friends, and no longer sigh for the weekend.

The new business circle in the East will soon be formed. Precisely because of the above reasons, the East extension business circle in Quanzhou will become a new consumer business circle, including China min Hui Hui, Yonghui supermarket, China World Trade Center mall and so on.

According to Miss Zhang, planning director of China World Trade Center mall, the formation of general business circle takes five years, and the construction atmosphere of various businesses and the promotion and marketing methods of various department stores can shorten the time.

It is said that in order to maximize convenience for the public to come to China World Trade Center shopping mall, shopping malls have actively applied for bus routes.

Obviously, the pace of urban expansion in Quanzhou's urban areas is accelerating, and the prosperity of the eastern region is already coming out. Especially the reorganization of the East China Sea area provides protection for the popularity of the area.

In addition, the opening of the Jinjiang bridge will attract a large number of high-end customers from Jinjiang and Shishi.

As China World Trade Center mall introduces the most popular new business mode in the world, it fully caters to the psychological needs of the young and middle class and caters to the commercial fashion. The surrounding high grade residential areas such as prosperous city, 100 billion villa, Jindi garden and Bao Shan garden will become the main consumers here.

And tourism groups, college students and so on will also come to be a consuming force.

Because of the convenience of pportation and the convenience of stereoscopic parking, it has become the most leisure and enjoyable family one-stop shopping place.

There are also opportunities under the challenge. In general, although the global financial crisis caused economic downturn in the second half of 2008, people's purchase of daily necessities was not affected.

Many shopping malls do not want to call the situation "winter".

"Now every industry is affected by the macro economy, but the department stores are less affected."

Lai Ya Department official said.

There will be some lag in the reaction of shopping malls, and there will be more obvious effects next year.

At present, many consumers want to reduce the consumption of clothing and cosmetics by the stock market and economic expectations. These are the main commodities of department stores.

Affected by the financial crisis, consumers are generally cautious about consumption, and many ordinary consumers tend to be discounted.

Therefore, Lai Ya Department official said that next year will pay more attention to the introduction of mid-range clothing, and activities will be held more frequently, and the intensity will be greater.

In fact, opportunities and challenges coexist.

For example, the downturn in the property market has brought opportunities to the expansion of some chain stores. "The decrease in rents of commercial property can reduce the expansion costs of foreign stores."

Huang Chao, director of Planning Department of Chao Department store, said so.

Large scale retail enterprises will seize the opportunity to buy and merge scattered supermarkets, occupy favorable areas and expand further.

In December 27, 2008, waves department store shoes, Jin Jing shop, Zhangzhou Changtai store three stores opened at the same time, the department store, which had always been developing in department stores, began to focus on supermarkets, hoping to gather popularity by supermarkets.

He said that the market will improve the level of service management, carry out meticulous management, enhance its core competitiveness, and win the business by differentiation.

"There are also opportunities under bad market conditions."

This is a common view of the industry. No matter how it is, as long as we seriously study the market demand and look for opportunities, the retail department stores have reason to usher in greater opportunities.

The diversification of the business has made the people's choice bigger.

Editor in charge: Yang Jing