Expanding Domestic Sales Can Help Shoe Enterprises Overcome Difficulties

"As long as we strengthen our confidence, difficulties will be overcome and everything will be all right."

Yesterday, the Provincial Standing Committee and vice governor Xiao Zhiheng went deep into the investigation of some enterprises in Dongguan.

He repeatedly encouraged enterprises to face up to the crisis and turn them into advantages, and to get out of the trough as soon as possible with the help of the government.

Liu Zhigeng, Secretary of the municipal Party committee and director of the Standing Committee of the Municipal People's Congress, met with Xiao Zhiheng and his deputy secretary and mayor Li Yuquan.

Vice mayor Li Xiaomei accompanied the investigation.

Xiao Zhiheng led 4 research teams to 4 towns in Dongguan, mainly to understand the current business situation in Dongguan and the impact on the enterprises after the implementation of the new labor contract law.

Xiao Zhiheng and his party first came to Yongsheng Industrial Company.

The Hong Kong enterprise, which is engaged in plastic toy production, used to make simple toy processing. Now they have developed a series of electronic toys and remote control toys. They are very popular in the market. At present, their orders have been received in June next year.

Before the financial crisis, more than half of Yongsheng's toys were exported to the United States.

After that, they quickly adjusted the market strategy and moved into the Japanese market, and the marketing effect was very good.

After visiting the production line, Xiao Zhiheng said with pleasure, "we must seize the upgrading of our products while grasping the market adjustment so that you can advance smoothly in the storm, and let us enhance our confidence in overcoming difficulties."

When the company proposed that its liquidity was very tight, Xiao Zhiheng reminded the head of the company that there were relevant policies in the province, and that the foreign-funded enterprises that moved the company headquarters to the mainland could enjoy the services of the mainland financial institutions.

To find ways to expand domestic sales in Dongguan Sheng Baiji Shoes Co., Ltd., Xiao Zhiheng has a detailed understanding of the current production situation of enterprises, and encourages enterprises to get out of the predicament: first, finding new partners in the international arena; two, finding famous sports goods suppliers in China, using their brands and entering the domestic market; and three, creating product brands and taking the road of self reliance.

According to the introduction, Sheng Baiji shoes company has been closely cooperating with the "standard horse" sports shoes for many years.

The financial turmoil has also led to a reduction in enterprise orders.

Xiao Zhiheng said that the domestic market is an important platform for Guangdong coastal enterprises to get rid of their difficulties, and we should try to expand domestic sales.

Like the shoe companies such as Sheng Baiji, with high level of production and advanced technology, they can create their own brands, push them to the mainland market, or cooperate with domestic sporting goods providers to make their brands in China.

Xiao Zhiheng has said that the central government and the provincial and municipal governments attach great importance to enterprises, and have adopted a series of fast and effective measures to curb the economic downturn and help enterprises out of the predicament. Mr. Xiao Zhiheng said

The state has announced a 4 trillion yuan economic stimulus plan and Guangdong's total investment will exceed 3 trillion.

In addition, our province is going to introduce a series of measures to help SMEs overcome difficulties. I hope you will have confidence in victory.

The main product of Dongguan Quan Zhi group is "express plation", which has a large market share in Japan, the United States, South Korea and Hongkong.

The group representatives reflected in the symposium that the group was producing high-tech products. But when applying for financial support for high-tech products in Dongguan, it was often blocked by various departments for various reasons, and she found it difficult to obtain such funds.

Xiao Zhiheng listened carefully to the questions and told her: "we must believe that the government really wants to help enterprises get out of trouble, and the hope of applying for them will not be slim."

Similar funds can be applied in the province.

In the presence of the Changan Town, the relevant authorities immediately responded, and asked the enterprises to prepare relevant information, and the government helped the enterprises to fight together.

Yang Jing: editor in charge