Inventory Of 08 Top Ten Luxury Items In The World
In the list of TOP10, the first automobile brand Ferrari (Ferrari) appeared.
The rest were dominated by clothing, jewellery and wrist watch brands. Louis Vuitton ranked first in the brand value of US $21 billion 602 million, ranking the second GUCCI 13 billion US dollars.
Luxury is like a huge magnetic field, full of great temptations, allowing countless people to "dump".
By the end of the year, many fashion magazines and websites will make a "ten big" ranking for a certain category of luxury brands. Once the list is launched, you pass on to me, I pass you on, you get crazy spread, and the truth and the truth in each case are really worth a lot of effort to demonstrate.
In 2008, the financial crisis hit a lot on luxury goods. The luxury brands all over the world were in a frenzy of discounts, and many brands were experiencing the unprecedented sales promotion.
Some time ago, several luxury brand sales events were held in the luxury business circle of CBD District in Beijing. The super low attractive discount attracted large crowds.
A group of "Ladies" dressed in fur coats and carrying famous handbags were frantically picking goods.
FENDI's fur coat was "too horrible to be kicked" on the ground. These scenes are ridiculous.
However, such brands as LV, CHANEL and Herm s have not appeared. This has aroused everyone's doubts, which is the difference between brand value.
In 2008, INTERBRAND released the leading luxury brand ranking in 2008.
By analyzing the company's financial, brand and brand strength, we calculate the income of intangible assets, the contribution of brand equity and the multiple of brand profit by the corresponding evaluation methods, such as the present value method of earnings.
In the list of TOP10, auto brand Ferrari (Ferrari) appeared for the first time.
The rest were dominated by clothing, jewellery and wrist watch brands. Louis Vuitton ranked first in the brand value of US $21 billion 602 million, ranking the second GUCCI 13 billion US dollars.
Editor in charge: Yang Jing
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