The Three Major Sports Brand Of "Ten Stars In Football"

P, the world cup, the four year football feast, the smoke on the green field has not yet ignited, but the commercial battle around the world cup has been launched.

According to Repucom's latest ranking recently released by sports marketing research firm, ten of the most valuable football stars in the world football market, 6 of them have signed contracts with Nike, another 3 belong to Adidas camp, and another is Puma a href= http://www.91se91.com/ news/index_f.asp from Germany.

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J Ronaldo, the Portuguese sponsor of Nike (P C), led the "a href=" http://www.91se91.com/news/index_h.asp "/a".

According to Repucom's survey, 84% of the people in the world said they knew the Real Madrid player, and in 2013, he sold more than 1 million jerseys with his name in one year.

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Messi, the "king of heaven" in Argentina, lost the C Ronaldo competition in the golden ball competition earlier this year, and now ranks on the list of market value in P.

As a star of Adidas's popularity, his global popularity is 76%, and his recent season in Barcelona's undulating state also affected its market value to a certain extent.

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Besides P, Repucom believes that C's active social network helps to improve its market value.

C Luo already has 26 million fans on twitter, while Messi has only 2 million followers in his "silent" Messi.

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< p > despite the fact that Nike has only begun to take the football market seriously in the past 20 years, it has posed a great challenge to Adidas, which regards football as the "DNA of the company".

Although Adidas has hosted the World Cup since 1970, and has decided to extend the tradition to 2030, Nike has first exceeded its rival in sponsoring the World Cup team.

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Among the 32 teams in this Brazil World Cup, the 10 teams, including the host and the winning Brazil team, are wearing Nike robes.

Adidas provided 9 teams with uniforms, including defending champion Spain and strong German team and Argentina team.

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< p > although Adidas is the sponsor of the German team's jerseys, many of the top players of the "German chariot" wear "a href=" http://www.91se91.com/news/index_f.asp "Nike" /a "war boots.

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