Store Popularity Is Focused On Good Service.

Every store wants to meet the urgent needs of customers, but only some retailers can do better. The shop attendants have a stiff attitude, with the face of "class struggle", staring at the "vigilant" eyes, harsh and cold, which makes people feel like "ten years of catastrophe". Poor service drives customers away. Bad service is the root cause of these shops' popularity.

Whether it is Good service Or poor quality service will always be impressive in the minds of customers. A woman will be fixed to a grocery store every week to buy daily necessities. After 3 years of continuous shopping, a waiter in the shop did not treat her well, so she went to other grocery stores to buy things.

12 years later, she came to the grocery store again and told her boss why she stopped shopping. After listening attentively, the boss apologized to her earnestly.

After the woman left, the boss picked up the calculator to calculate the loss of the grocery store: assuming that the woman spent 25 yuan a week at the grocery store, then she would spend 1.56 yuan in 12 years. It was because of a slight negligence 12 years ago that his grocery store had made less than 15 thousand and 600 yuan in business.

The boss's algorithm is plain and simple: "to do business is to create customers and retain customers." If you are good to customers, he will be good to you and will come to patronize you. If they like you, they will spend more money.

In this way, you will be better for them. Coming and going, forming a virtuous circle. We can see from this perspective the convincing customer service theory: don't worry about how much money a customer spends at the same time. What you should do is to work hard to provide services to ensure that there are one customer after another.

To use service To retain popularity, stores must do:

(1) quality of business personnel Train Learn basic sales etiquette, action language, counter sales promotion art, consumer psychology, marketing and other courses to improve the quality of salesmen.

(2) to formulate relatively perfect service standards and standardize services as far as possible. However, we should pay attention to the flexibility of norms and avoid being too rigid.

(3) salespersons should learn the skills of "three phases", and judge their identities, personalities and purchasing roles through dressing, temperament and speaking tone of customers and colleagues, and then choose the appropriate language to communicate with them.

(4) pay attention to the tone and wording of persuasive purchase. Don't talk too much, too fast, or carelessly; advise to be tactful and decent, let customers take care of themselves and meet the needs of customers.