How To Make Wechat Marketing For Costumes
One function mode:
We all know that WeChat and the audience need a platform, that is, two-dimensional code, businesses first apply for a two-dimensional code, this application and generation method is relatively simple, just register a micro signal, after entering WeChat's control panel, in the "Settings" has a "generated two-dimensional code" option, click enter into the prompt operation.
After generating the two-dimensional code, the generated two-dimensional code can be saved in the form of a picture in a mobile phone.
For the registered clothing store of WeChat platform, after the registration of the public WeChat platform, it has a two-dimensional code. The two-dimensional code can be saved to the computer in the form of pictures.
The next thing to do is to release the two-dimensional code as much as possible so that the target consumers can see and contact them.
Then the store information and the latest concessions are pmitted to the audience through the two-dimensional code. When the consumers scan the two-dimensional code with their mobile phones, they can clearly see all the information of your clothing store, but remember that they must be updated frequently.
At present, this O2O mode has long been popularized, and the value of WeChat with hundreds of millions of users and high activity is self-evident.
Two marketing mode:
There are many ways of marketing WeChat. Xiaobian has arranged some of the most suitable clothing store owners and practical methods.
1. shops
QR code
Printed on the promotional leaflet for each promotional event.
2. print the two-dimensional code you apply for and print it in the shop in the form of posters. The purpose of this is to remind customers that we have the way of WeChat marketing, but to facilitate customers to scan the two-dimensional code.
3. shops in every use
When publishing various information, insert the two-dimensional code as much as possible with this information.
4. shopkeepers try to put the two-dimensional code information of clothing shops on a variety of media platforms, such as micro-blog, Baidu forum, Baidu post bar, QQ space, Kaixin net and other media platforms.
According to the survey, every WeChat user will have a lot of shops or information, so how can you stand out in more consultation? The key is that you need to update new contents every day, so that your customers can get more information about your store.
At the same time, more preferential information should be released in the same period.
The usual practice is that shops can launch "sweep the two-dimensional code, receive free gifts" or "sweep the two-dimensional code, get a discount" and other ways to attract customers to take the initiative to sweep the two-dimensional code.
some
Couture
In order to let more customers pay attention to the WeChat account of their store, the plan has launched the activity of paying attention to the prize.
You only need to scan the two-dimensional code, and you can get a trial dress after your attention.
Through this way, a large number of experienced customers have been added, a group of potential customers has been excavated, and the information of customer segmentation has been collected, including the skin, age, gender, and mobile phone number of customers.
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