The Five Step Of Fashion Marketing Strategy Becomes An Excellent Salesperson.

There is no clothing that can not be sold.

You want to be a good salesman in the store, how to better sell the terminal, you know the following marketing strategies, which can help you promote your clothes faster.

Clothing marketing strategy 1: fight for war

Never fight a war without preparation.

The same is true for sales.

Many promoters who have just started out of the market usually have a misunderstanding that selling is a matter of speaking, but in fact it is not the same thing at all.

I remember that when we trained for nearly a month, from product knowledge to failure analysis, from enterprise history to sales skills, every link was practiced repeatedly until backwards.

At that time, our colleagues often teased each other that we were all robots.

I remember that at the time, in order to debug the best music effect, no customer was there, I concentrated on one key and one key test and lasted for nearly a week, and finally got the satisfactory result.

Every time I come to my own rest, I always like to go around the stores: first, look into the market and have a good idea.

Nowadays, customers always like to mistake promoters, wherever they are cheap, and how much discount they have. If you can not clearly understand these situations, you will be very passive when facing customers.

Secondly, you can learn some other salesmen's skills. Only by winning the best of every family can you make the best of gold!

Fashion marketing strategy two: pay attention to details

Now there are many books on sales promotion skills, which basically talk about promoters' hospitality and enthusiasm.

But in reality, many salesmen can't understand the essence of it. They think that enthusiasm means smiling and speaking actively.

In fact, this is also wrong, everything must have a degree, excessive enthusiasm will have a negative impact.

Enthusiasm is not simply expressed through external expressions, but the key is to do it with the heart.

The so-called sincerity, the golden stone opens! When the wind sneak into the night, moisten things silently, true sincerity is to think of customers, to meet their needs with the products of enterprises, so that they can get benefits.

Now the competition is so fierce that it is obvious that it is not easy to repeat products selling to customers. In the age of information explosion, how can customers remember you and remember your products? You have to learn to imagine and learn to make cakes, so that they can feel the real benefits.

For example, we have introduced a new type of electric pressure cooker, which is characterized by safety, power saving and environmental protection.

He explained the characteristics very much, first of all, chatting with customers, how expensive it is to use gas, how slow it is to use electricity, and so on. It has resonated with customers. Then, with the introduction of the product, he introduced the product he wanted to recommend, and calculated an economic account for the customer.

Finally, the customers bought the product with joy and went away.

It is a process of integrating resources. How to make rational use of all kinds of resources can not help to minimize sales performance.

This is also important as a salesperson on the front line of sales.

We often encounter fraudsters in the street to commit fraud. Generally, there is a role -- commonly known as "Tuo", whose important function is to foil the atmosphere.

Of course, we can not do anything illegal, but can we get some inspiration from it? When I was a salesperson, I often used a method, which was very effective, that is to play double spring with my colleagues.

Especially for some customers who are very interested in buying, when we get stuck on price or other problems, I often ask the shop assistant to help.

The first shows that we really attach great importance to him. The leaders have come forward. Secondly, it is more convenient to negotiate. As long as the leader gives him a little more benefits, the customers will usually pay the bills and try again and again.

The key is to satisfy the customers' vanity and the bad habit of greedy for petty gain.

The most fearful thing for sales is to be sloppy.

According to my experience, it is the best time for a customer to stay for 5-7 minutes at the sales site. Some promoters are not good at looking at words and expressions. They can not seize the opportunity to promote sales when the customers have the purchase intention. They are still chattering about the products, resulting in the failure of sales.

Therefore, we must bear in mind that our mission is to facilitate sales. No matter whether you introduce products or do other efforts, you end up selling products.

Therefore, as long as we reach the edge of sales, we must immediately adjust our thinking, emergency brakes and try to conclude contracts.

Once the opportunity is missed, it is more difficult to pick up the desire of customers again. This is also the easiest mistake for newly promoted salesmen.