How To Deal With Difficult Customers

　　 First, we should master the professional knowledge and selling points of products.

To become a winner, you need to be an expert first. As a basic skill of a shopping guide, we must first grasp the selling points of products, including the relevant corporate culture, and dig out the differences between the products that we sell (as long as we try to find them always). Then, "shorter than the length" (that is, "the length of one's own is shorter than that of human beings") is the reality of market competition. Of course, we must master certain skills of speaking, and we must never attack the competitive brand in any way. Only by specialization can we stand out in the brutal competition and create good sales performance.

　　 Two. Good at discerning customers.

As a shopping guide, facing every day compete It is very intense, especially in some large brand stores. Therefore, how to quickly discern people who want to buy goods and what are potential customers, and which are just looking at others, which are other producers or dealers' undercover informants, need to quickly identify who will buy goods today, and what are other producers or dealers' undercover people. They all need to buy a team of people to accumulate over the long term and practice "good eyesight". Then they will seize the opportunity decisively and take different measures to deal with different customers.

　　 Three, we can grasp the prospective customers. demand

After seizing the right opportunity, the next step is to find out the real needs of the real customers as quickly as possible. After identifying the real needs of customers, they can be "tailored" and "get the right key" to ensure that every customer can be satisfied.

　　 Four. Good at touching customers. emotion

After identifying the real needs of customers, the next step is to "act with affection and take care of reason" for customers. Generally speaking, unless the brand is "supporter" or "repeat customer", ordinary customers often unconsciously bring a "critical suspicion" when they first contact a brand. At this time, if the shopping guide is "not knowing the right time" or "unwittingly", it is very likely that customers will immediately say "nothing, I am just looking at it". Therefore, we may start with simple greetings, step by step, step by step, and use the most effective way to win the recognition of customers first. As long as he recognizes you, the following is easy to handle. If you guide him gradually to the product, he will unwittingly go to your good "trap" and follow your description to the wonderful product world. "When the time comes, it's time to come to the end." if he doesn't buy it again, he will always feel sorry for you. Do you think he can't buy it?

　　 Five, know how to look after others.

As a matter of fact, some shopping guides are very embarrassed in the process of shopping, but few people think about why. To resolve this embarrassment, as long as we are concerned, we should imagine ourselves as customers, if we buy, what problems we will have, what concerns we care about and what services we will care about. If we really do that, then your shopping guide skills will inevitably improve in subtle ways. Your affinity to customers will increase unconsciously. Your service awareness will be beautifully upgraded to another level, and your sales performance will go up to a new level.