The Alternative Management Of The Shopping Guide
All trades and professions will have technical skills, and the advantages and disadvantages of shopping guides should also be compared. Two or three times a year, the shopping guides will be able to compete with each other in order to stimulate the desire of a salesperson to acquire knowledge and cultivate their pride in guided shopping.
According to our company's practice,
region
Every month, the salesperson will set up a number of best business prizes, Star Awards and new growth guides.
Although these bonuses are not very high, the guides are generally very important, because this is directly related to their competition and promotion.
At the same time, two times every year, all the excellent salesmen of the whole province are selected by the regional market to select 3~5's outstanding guides to participate in the Provincial Games.
These activities are carried out for those who are enterprising.
Shopping Guide
In particular, it has helped to bring the learning atmosphere to a new height.
If a single leader is promoted and inspected to decide the competition and promotion of the shopping guide, it will crack down on the enthusiasm of most shopping guides.
It is the best way to find a good guide buyer every year by using the open competition in the off-season and the end of the year.
The chief examiner who conducts the competition is a provincial or national purchasing director, a marketing company manager, a brand manager, and a regional market.
manager
And join the examiners.
The examination is divided into two parts: written examination and on-site answering to the questions of the examiners. The written examination can see the inner knowledge and development potential of a shopping guide, and the on-site questions and answers are given to those who have actual combat experience to display their talents in front of their leaders.
In this way, the shopping guide and excellent guide salesmen are not only convinced by her salesperson, but also let the shopping guides of the rank rank treasure their work opportunities and achievements better and serve the enterprises better.
At the same time, the evaluation mechanism of the upper and lower level gives more opportunities for newcomers, so that every guide can work with confidence.
No flow is a stagnant water, the normal guide personnel flow and elimination is also necessary.
Generally speaking, the annual flow and elimination ratio of 20% is reasonable.
As for the shopping guide, we have adopted the management mechanism of entering and leaving the same person as the salesperson: when a shopping guide is not able to adapt herself to be dismissed because of her ability to work or to walk away from her opponent's corner, she has never had the second chance to work in the company, even if her ability is very outstanding and useless. The implementation of this system seems cruel, in fact, it is very effective for improving the loyalty of the shopping guide, and can prevent the best shopping guide from being easily picked up by competitors.
Because there are always some walking guides in comparison with the advantages and disadvantages of two or more companies, and repent at this time, it is the most shocking way to educate other guides.
Of course, there are also some people who will work better after leaving. For these people, we just want to stay, and they can not stay, so there is no need to feel sorry.
Moreover, as long as she is an excellent talent, she will not only defame the advanced management and help her career development, but will also promote the company in which she works.
The management of shopping guide is a new knowledge. However, in the history of Chinese war, it has always been a matter of mind. Therefore, planning career development career for guides is actually a kind of aggressive war, which makes them feel dependent and fond of the company from psychology, and naturally avoids the usual bad habit of taking guided work as a short-term job.
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