Domestic And Foreign Textiles, Magnolias And Deep Ploughing International Market

For many years, the Nanyang Magnolia home textile Limited by Share Ltd has persisted in deepening the international market, optimizing the product structure, and vigorously promoting the strategy of big customers, thus achieving sustained and steady development of production and operation. In January ~10, the company exported foreign exchange earnings of 20 million US dollars, an increase of 35% over the same period last year, and completed sales revenue of 135 million yuan, an increase of 43% over the same period last year. The profit for the first time exceeded 11 million yuan, and the income of employees increased by 30% over last year, creating the best historical level since the establishment of the factory.

　　 Magnolia flower Mainly produces napkins, tablecloths and other series of kitchen products, more than 95% of the products exported to the international market. "The company insists on making the enterprise solid, making the products precise and deep tillage. international market " Li Xiaoyang, chairman of the company, said that the company first strengthens the quality control and control of the production process, and the two is the revision and perfection. quality Management system, strict examination; the three is to strengthen the red single product and special requirements of product quality control; four is to increase the quality inspection before shipment, reduce the loss caused by quality problems, to meet the high quality requirements of customers.

It is reported that in the field of new product development, the company invested 2 million yuan each year to increase development efforts, and sales of new varieties and new colors accounted for more than half of annual sales. In terms of sales and service, the company implements "one to one" directional service to key customers. In terms of technological spanformation, the company invested about 20000000 yuan, new jacquard and new barrel dyeing production line, and achieved energy saving and efficiency enhancement, and created conditions for opening up new markets and developing new varieties.

At the same time, the company adjusts its market structure, abandoning Hungary and some low-end markets in Eastern Europe, and actively cooperates with the world's top 500 large multinational chain corporation. In the first 8 months of this year, orders for 6 major customers such as IKEA, Fandia, MDT, Walworth and other 6 major customers amounted to over 200 odd and 24 million products, of which the volume of business with Sweden's IKEA Company amounted to about 10 million US dollars, and the product mix was adjusted, from cotton to high value added products such as ramie cotton, pure linen and bamboo fiber.

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The fourth national fur industry association and the China Leather Association fur economic animal breeding Committee was founded. The Standing Committee of the CPPCC National Committee and Shi Bi, academician of the Chinese Academy of engineering, once again reiterated the importance and urgency of the proposal to implement zero tariff on raw leather imports at the 2014 sessions.

As the only member of the leather and fur industry, he is also an important member of the Standing Committee of the CPPCC National Committee. He has always shouldered the important responsibility of finding out the problems and difficulties in the industry through investigation and making suggestions for adjustment and development to the state.

Because of historical reasons, chronic diseases in fur industry can only be eradicated by seeking truth from facts, adapting to the new situation and adjusting policies in the new normal. Shi Bi appeals to the departments concerned to attach importance to it and help the Chinese fur industry get out of the trough and prosperity.