Promotional Skills Of Industry Marketing
Only by finding the key to success in sales can clothing salesmen be able to target. The promotion skills of teenagers are as follows:
1, dress and mental outlook. The first salesman for the teenage clothing chain should be a teenager, so there is no generation gap in communication with young customers. Then the uniform should not only be uniform, but also fashionable. To give teenagers a sense of beauty, if teenagers see a group of old fashioned salesmen, their confidence in the brand will also be greatly reduced.
Promoters should wear light make-up, hairstyles can be stylish, and there is no need to behave properly. Too formal hairstyles will give young people a sense of oppression. Shop assistants should maintain good energy and smile and have a positive mental outlook. Every time or when they sell clothes, they should take the slogan of the store manager to maintain their enthusiasm and enhance the atmosphere inside the store.
2. Popular and fashion Knowledge. Young people will not ask professional questions, and will not care about the materials and workmanship of clothing. They are more concerned about the selling points of this dress and its fashion points. There is also the problem of clothing matching. Therefore, shop assistants should have popular knowledge and fashion matching methods, and use them to persuade them. customer 。
3, do what one likes. We should pay close attention to the needs of customers and recommend suitable clothes according to customers' skin color and body shape. If the customer is not satisfied, try to find the real demand in time and choose the recommended style according to the demand. We should learn to agree with customers' opinions, especially teenagers who are more interested in self selection than others.
So if teenagers are not satisfied with clothes, they should agree and change immediately. When shopping with friends of the same age, young people should also pay attention to their views, because teenagers almost always ask their partners when they travel together. It is also very important for them to be satisfied.
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1. shopping guide is easy to be led by customers, leading to the introduction of customers. Customers still do not see the products recommended by the shopping guide. Most customers in the shop are just browsing products in the store by self perception and self interest. They may not be professional. They often have self thinking and personal bias. At this time, we need our guide to do professional guidance and guidance for our customers.
2. shopping guide is indifferent to customers' direct purchase signals. Customers are obviously in love with the first suit, and shopping guides do not know how to guide them properly. Although there are fewer negatives and more recognition than the previous guide, they even agree with the objection of the customer. Moreover, the shopping guide's explanation for customers' obsolete and outdated is not appropriate, not only does not continue to strengthen the customers' good impression on commodities, but also fails to explain the reasons for customer objections, and can not open up further room for communication with customers. Customers' desire to buy is not stimulated in time. Customers will continue to hesitate and give up, of course.
In the communication with customers, shopping guides should follow up with the endorsement of modal particles, speak more about the interaction between the identified language and the customers' feelings, smile more and interact with the customers, and listen to the customers' objection to the products more. It is these people who do not have "more than one point", virtually forming a water-based and unstoppable sales force of "one stone, three birds".
Under the guidance of shopping guide, customers buy the right products, and they also get the professional guidance of shopping guide, and leave happily. Because of the professionalism and dedication of the shopping guide, customers will probably come again second or third times. The shopping guide not only successfully sold the product, but also successfully sold itself, and also successfully sold the brand and exclusive store.
- Related reading
Terminal Shopping Guide Needs To Manage The Psychological Accounts Of Customers.
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