Women's Clothing Store Selling Skills Close To Customers
Found many Shopping Guide I like to use "please look at it" instead of "welcome." I do not know that this sentence just instilled a kind of "look away" subconscious to customers. So if you are used to saying "please look at it", you should correct your statement immediately.
Sometimes when we shop in a store or shopping mall, we will encounter some overly enthusiastic shopping guides. They will greet you in a long way. When you walk into her counters, she will follow and follow her, and start chattering about their clothes.
Consumers in modern society like to have a loose and free way. Shopping environment For their appreciation and selection, your indiscriminate presentation will make them feel an invisible pressure and run away as early as possible. Therefore, we must avoid "excessive enthusiasm".
1) standing: fixed Stance To welcome the customers, they should be calm and natural, modest and respectful, with their bosom, chest, eyebrow, and smile; their feet are naturally separated from their shoulders; the two hands hold hands (the right hand presses the left hand) before the lower abdomen; the feet should not be diverted; the knees should not be bent or jitters; the body should not be twisted, and the head should not be tilted or tilted upward. No cabinet or locker.
2) sit: no time to sit on business hours, but when you need to sit down, you must be straight and dignified. When you have no customers, your hands are naturally on your legs or on the table. Your hands should not hold the spoon of your back. You can't shake your legs, you can't cross your legs, and you can't stretch your legs straight.
3) line: the pace is light and steady, the face is relaxed and pleasant; the head is not low, the waist is not restricted, the swiftly swiftly needs to grasp with the social intercourse, gives the human to have the good image of the shopping guide lady.
4) said: to receive guests in Putonghua and to receive customers in polite and civilized terms, with natural and soft voice.
5) listen: listen carefully, respond to the content you hear, smile, nod, etc, react without being expressionless and absent minded; do not listen to or listen to it, show boredom; do not wave your hand or hit the cupboard with your hand to interrupt the guest's words.
6) look at it: face to the guests, look intermittently to the guests, do not look at the west without purpose, look left and right, strabismus, cold and white eyes, prohibit the up and down look.
7) delivery: when delivering goods and articles to customers, hands should be handed in, humbly and affinities.
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The salesperson should have seven kinds of consumer psychology.
1) realistic psychology
When consumers choose clothes, they do not pursue fashion very much. As long as they are beautiful and generous, they are suitable for their own style needs and pay attention to quality and practicality. The core of their motives is "practical" and "practical benefits".
The main consumers are housewives and general income earners.
2) novelty seeking
Consumers are especially interested in fashion and fashion when shopping for goods. It is never considered whether the goods are durable and the price is reasonable. The core of this motive is "fashionable" and "peculiar".
The main consumers are fashionable young men and women.
3) consumers seeking cheap psychology should pay special attention to the price of goods when they choose to buy goods, and like products that are good at quality or low in price. The core of their motives is "cheap" and "low".
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