Clothing Marketing: How To Grasp The Needs Of The Prospective Customers

After seizing the right opportunity, the next step is to find out the real needs of the real customers as quickly as possible.

After identifying the real needs of customers, they can be "tailored" and "get the right key" to ensure that every customer can be satisfied.

In fact, there are

In the process of shopping, it is easy to have the embarrassment of "bottom up" or "insincere", but few people think about why.

To resolve this embarrassment, as long as we are concerned, we should imagine ourselves as customers, if we buy, what problems we will have, what concerns we care about and what services we will care about. If we really do that, then your shopping guide skills will inevitably improve in subtle ways. Your affinity to customers will increase unconsciously. Your service awareness will be beautifully upgraded to your standard.

Then we will take a new step.

To become a winner, you need to be an expert first.

As a basic skill of a shopping guide, we must first grasp the selling points of products, including to grasp the relevant corporate culture, and dig out the differences between the products they sell.

Of course, we must grasp certain skills of speaking and never attack the competitive brand. We only need to be professionally able to stand out in the brutal competition and create good sales performance.

There are many skills to ask questions from customers. Different ways of asking questions will get different results.

For example, when a customer enters a door to buy Tiles, you ask him in person, "what do you buy Tiles for? What kind of tiles do you buy?" customers may think you are impatient and impolite.

But if our shopping guide can smile and ask, "Sir, I don't think you would mind telling me where you want to buy Tiles."

Only in this way can I help you choose the right varieties and models and calculate the dosage for you.

In this way, customers will think you are trying to help him, and think you are an expert in this field. He will believe you.

Again, when you ask questions, you must pay attention: don't ask customers a lot of questions at the beginning, neither can you show that you are very cold, so that customers feel that you do not want to know more.

Nor can it show interest in customer's private affairs.

Ask a question at most. Don't ask questions.

Also, ask questions not to use interrogating tone, to tone gently, and to negate customers' opinions and opinions positively.