From School Uniform Aesthetics To Education Consciousness Eaton Ji De Restores The Beauty Of Education
From the campus dress of the hit drama "dazzling life" to leading the nation's variety show "running brothers"; from the awards ceremony of the eighteenth college students' Film Festival to the opening ceremony of the Twelfth National Games, the ceremonial ceremonial flame ceremonial dress. In recent years, Eaton Ji De's reports on cross-border cooperation outside school uniforms have never been interrupted. Eaton's original idea of "leading the transformation of Chinese campus dress and promoting the reconstruction of common educational value" is being realized bit by bit.
"I believe that more and more public programs, TV shows and other cooperation represent the era that the national school uniform has grown from" passive binding "to" active awakening ". A staff member of Eaton Kidd told reporters this.
"Face pockets" School uniform Hard injury made Eaton Ji De establish the original intention of "promoting the value of common education".
If clothing is a culture, the clothing of students is also a culture of human culture. With the development of the times and the improvement of the quality of life, the most beautiful and appropriate dress should be the school uniform of the students. But at present, most of the primary and middle school students are wearing heavy sports clothes, carrying heavy shoulder bags and going back and forth to school. How many children feel so helpless and self abased by such a dress? It is this discovery that made Eaton, the idealist brand, determined to make the market of "school uniform". And this is not just business.
Because in Eaton's view, school uniform design is to guide the cultural design of the United States. Different grades have corresponding cultural textbooks, which conform to the age of art courses, but the public has forgotten the aesthetic pursuit of teaching children to dress for many reasons. The uniform "face pocket" sports uniforms are not only bloated, sloppy, difficult to distinguish sex, but also bury the innocence and lovely nature of children. At the same time, they also coerced the pursuit of beauty by youth, binding the aesthetic influence and artistic training of their nature. This is also the reason why many students have no idea of dress aesthetics after graduation. When they go to the interview or take office, there are many people who don't know how to dress properly.
For this reason, Eaton built the value proposition of "leading the transformation of Chinese campus dress and promoting the reconstruction of common educational value". At the same time, he hoped to harmonize the school uniform with the regional physiognomy, architectural design form, culture and art style, and environmental ecological quality of the campus.
Eaton Kidd: Nurture Chinese school uniform The market is in sync with school uniform consciousness.
Eaton Ji De has always stressed to designers: we should use students' physiological state of mind to understand and think about how to inject their aesthetic consciousness, cultural emotion and spiritual level into school uniform design. Eaton thinks that clothing not only represents the dress, but also the carrier of the way of life. It bears the communication function of the human spiritual world and shows the costumes and aesthetic appreciation of the costumes. Uniforms need to show students' youthful temperament and youthful beauty in the face of specific models. Therefore, good school uniform is actually the guidance of students' aesthetic orientation and the reconstruction of universal education value.
This concept is clearly being accepted by more and more Chinese schools, teachers and families. Nowadays, apart from many cross-border cooperation, Eaton's service coverage has covered 29 provinces, more than 100 large and medium cities, and nearly 2000 schools. This is undoubtedly the affirmation of their ideas, and the best evidence for the improvement of the aesthetic consciousness of modern Chinese education.
This is just the same as that advocated by Eaton Ji De brand: to build a cultural card on campus, with the most beautiful campus. Clothes & Accessories Passing on the connotation of education, imperceptibly changing the spirit of teachers and students, leading the transformation of Chinese campus dress and promoting the reconstruction of common educational value.
Eaton is in progress, and the aesthetic cognition of modern Chinese education is advancing.
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