Skills Of Women's Wear Shop Location Strategy To Seize The Prophet

In addition to seeing the surrounding environment, the rental shops also need to see the convenience of pportation and the situation of passenger flow and target consumers.

Then, how can we rent a good store if we open a clothing store? Next, Xiaobian introduces everyone to open a clothing store to rent a good store and has to know a few unique tips to help you rent a good store.

First, shops are located on the secondary roads of mainstream streets, which is one of the "taboo" aspects of clothing location.

Many novice think that it is only a small alley or less than twenty meters away from the main road. It should not be affected too much. This idea is wrong.

Because of a main road, the habit of customers shopping is to go from one end to the other, screening and comparing the shops that have already entered, and then deciding the final purchase shop according to their grading criteria.

So the clothing store on the main road has become chicken ribs.

Second.

It is best to spend some time before doing the statistical analysis of the customers who enter the shop, and other neighboring shops also need to make an analysis.

Then look at the actual flow of people, the amount of shopping, the amount of purchase, it is best to chat with nearby store owners, so as to understand some practical gossip.

Shops with less traffic are not necessarily bad business. We should consider the level of target consumers.

Third, any shop is from Monday to Friday business is cold, weekend.

Big.

According to the survey, more than a half of the shops, basically two days of weekend business than Monday to Friday five days more.

So don't put people's traffic on the key point from Monday to Friday. Only Saturday and Sunday's traffic is the most important kingly way, because everyone chooses this time to go shopping.

Fourth, shop sublease must go the procedure.

Quite a lot

Because of the careless sublease, the result was cheated.

Therefore, the sublet shop must find the landlord or the market management office and other related personnel to pay for the check after verification.

Do not feel that the pfer of gold cheap, lots of good, relax vigilance.

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According to the theme and characteristics of festival events, the competitors and target consumers are analyzed and their accurate positioning is put forward.

It is clear whether to publicize the brand image, or to sell on the spot.

In addition to careful planning and personnel arrangement, there must be a good plan to give full play to team operational advantages. Secondly, there is a strong implementation capability. Furthermore, all activities and material preparation should be closely linked to the theme of activities. The head of the Department should clear every aspect of the activities, solve the progress of each block, discover and solve new problems in the activity scene in time, carry out detailed training for the personnel involved in the activity, thoroughly convey the purpose and theme of the activity to everyone's mind, and fully mobilize the enthusiasm and sense of responsibility of every employee.

The promotion time of the festival is sooner rather than later. The best feature activity is three or four days earlier than the opponent, so as not to be beat by the opponent.

Good planning, good timing, if there is no complete and accurate planning budget, then the product is not enough, sales promotions are not in place, customers can not buy the purchase, the take can not, will also affect the overall activity effect.

The festival marketing atmosphere consists of two parts, one is the atmosphere of the scene, including the layout of the atmosphere posters, decorative items, and the proper broadcasting and music, which will stimulate the desire of customers to a large extent.

Specifically, do a good job in the theme advertising, from color, headings to programmes, activities, etc., highlight the festival atmosphere, create business opportunities with theme ads, and another atmosphere is the mood of employees, which depends on whether the organizers can mobilize the positive attitude of employees.

The most effective way is to work out an appropriate task and sales target, and reward them at the end of the activity.

Every festival marketing activities need a good evaluation summary, so as to enhance the quality and effect of festival marketing.

For example, the sales volume of this activity, the effectiveness of its implementation, the consumer evaluation ratio, and the general reaction of the industry.

Analysis of the advantages and disadvantages of each activity; summarize the success, learn from the lack of lessons.

The purpose of evaluation and summary is to avoid risks and achieve greater success for the future.