Men'S Clothing Store Needs To Pay Attention To The Operation
1, casual wear and formal dress zoning.
Generally speaking, for men's clothing, the main style is divided into leisure style and orthodox style. Partitions should be reasonable. This reflects the sense of order and atmosphere. If clothes are placed and furnished in a mixed fashion, they will bring consumers a low-grade feeling and damage the brand image.
For different seasons, the location of casual wear and orthodox clothing is also different, according to season and container location.
Chen Fang
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2, men's clothing display shop should be spacious and clean.
The commodious and clean store makes consumers feel clean and comfortable. The crowded environment brings customers a depressed shopping atmosphere. In a spacious environment, customers feel free and relaxed. Customers choose and watch clothes more conveniently.
In the store, we can create a rest area, store sofa, coffee table and other furniture, and give customers a warm feeling.
3, color and style should be harmonious.
This is the focus of store clothing, but many shops ignore this detail, which may be related to the professional level of shopping guide.
When some shops display western style clothes, it is easy to forget to match shirts and neckties. The display color of the whole container is rather dim. If you display shirts and ties in suits, you will not only have bright and dark contrast but also bright colors, and can also promote ties and suits.
shirt
Additional sales.
There are also shops, casual shoes under the placing of a pair of orthodox shoes, which for some customers, it is easy to cause them to this.
Brand clothing
"Looking at others differently" will feel that there is something wrong with the taste of the brand, and what style of clothing should be matched with the same style of clothing when it is displayed.
4, window display should be eye-catching.
For windows, it is the eyes of shops, but also the image of shops. The window display is exquisite, and the model is perfect. It will leave a good impression on customers, remember your brand, if customers did not enter the shop to buy clothes, it would be possible later.
Like some of the top men's clothing brands in the world, their windows provide a lot of benefits for them. They are good at attacking brand advertisements and effectively promoting sales of products in shops.
5, the rational application of focal location.
When the customer enters the shop, the customer's face and the display wall on the right-hand side of the customer's entering the shop are the most easily seen areas of the customers' eyes. They are also very good sales areas for the shops. In such a district, we should display the new products, the special products, the main products or the promotional items, so that we can enhance the sales force in an all-round way.
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When choosing a place to shop, you should consider whether the shop is open in front. It is best to avoid all the obstructions, such as walls, poles, billboards, or big trees.
And so on and so forth.
It is best to have a broad hall in front of the store, which can accept the eight Party's anger. This concept is in line with business and paying attention to the four sources of financial resources.
Just like the SOGO department store of Zhong Xiao Dong Road, it is not only a good way to attract people's wealth but also to attract financial resources, and the philosophy of "retreat in order to advance" is the best example of Attracting Wealth and wealth.
If the building can be retreated and concave, it should not be too close to the road or red brick road.
In this way, a spacious hall will be formed before the gate. It will be easier to gather the crowd and bring wealth God. Though he has to sacrifice a little, he will have a "get".
If the storefront is too close to the red brick road or the road, or it will protrude and lay up goods sundries in the open hall, it will lead to the geomantic omen pattern that the God of wealth is not able to enter the house or extrapolate the God of wealth. In addition, the Ming Tang in front of the shop rents to the peddler and does business, or even rent the very popular clip music and children's amusement equipment, which seems to increase the tide of the people, but it will reduce the business in the shop because it will disperse the wealth to the outside, and of course will give money to God.
In the fengshui of Yang residence, the road is water and water is the main asset.
If the road in front of the gate can be encircled and returned into the air, it will be able to prevent the air flow rushing into the hall of the hall and avoiding the bad rush.
In addition, if we can choose the height design in the hall, and match the fragrant lanterns, potted plants, flowers and beautiful landscapes, this will not only increase the Yang spirit and spirit of the inner hall, but also make the gas field in the shop move up, so that the wealth index will increase steadily.
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