Clothing Store Replenishment Needs To Break The Embarrassment Of Breaking Codes.
"Soldiers do not move, food and grass first" is a military criterion and a business criterion.
Enough goods are strong support for store sales.
But how much to add, what style to add, but many shop managers puzzled.
"Less" is not for sale, and "more" becomes a backlog of stocks.
The following Xiaobian for merchants to introduce replenishment strategy.
"Analysis
Sales data
It is the most important step in the active replenishment. First, I will have a prediction of the total monthly replenishment, so that two items will be missed in every style, resulting in overstocking and overstocking.
The total monthly replenishment is based on the two sales figures of last month's sales and last year's sales.
For example, if last year, 2 months and February this year,
Sales volume
Basically, the replenishment volume at the beginning of the 3 month of this year should be roughly the same as that in March of last year.
At the same time, we should list the monthly sales volume of each style.
Supplementary ranking
Enter the top 1/5 styles, and consider giving more goods.
Even if there is a broken code, we can temporarily consider the purchase of goods with nearly zero sales.
After determining the monthly purchase quantity, it is necessary to evenly distribute the total amount to each week, which styles need to be first stocking and which styles need to be purchased later, which can be judged flexibly by factors such as the thickness of clothing.
There is a lot of drawbacks in what to fill and what to do.
For example, when you check the stock, you only notice that it is out of stock. This has already delayed the time. Then, from sending the replenishment application to the goods dispatching to the store, it is a few days before and after.
If these styles are the best sellers in the season, you may have missed the best time to sell, and these invisible losses are not counted.
At the same time, if there is no estimate of the sales volume of a garment, it will be possible to appear in two cases according to the same number.
First, this is a trend of the right style, every week sales volume is rising, then you fill the goods may not be able to sell, again in a short period of time to cause shortages, frequent replenishment not only wasted energy, but also inhibited the rise in store performance.
Second, this style does not sell well, it may be a long time before it is sold out, so that your stock will become stock and increase the pressure of brand and store operation.
In fact, passive replenishment and active replenishment are shown in time. You replenish the goods when they are sold or are about to sell, or replenish when the goods are being sold without apparent shortages.
The manager does not undertake the sales task. It does not mean that he can relax. There are many stores in every city. The sales performance of these stores not only depends on the location and the traffic volume, but also depends on the management method of the store manager.
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Analysis of the prospect of joining the clothing industry: before opening a clothing store, we need to see the prospect of the clothing store. The clothing store is small and big, making money fast. Generally, it can open investment with a total investment of 1.2 million yuan. The monthly net income can reach up to ten thousand or twenty thousand yuan, up to tens of thousands of yuan, and then it can recover the investment and make profits, which has made many people dream of making a fortune.
Many bosses have been doing the clothing business for several years. After they have touched the way, they produce and process their own garments.
Among the many self-employed individuals who make money, the fastest way to make money is clothing self-employed.
Colorful fashion brings beauty and enjoyment to people's lives, but also brings a lot of income to operators.
Now we see a lot of money, many of which are in the clothing business.
Clothing industry investment and income analysis: the current clothing stores choose to open in the professional market, large commercial buildings and clothing and a street, the area is not too large, only a dozen square meters, the best place to shop in the street or downtown areas.
The operating costs are mainly rent, money and salesman's wages. The store rent is determined according to the size and location of the berths, which usually range from 1000 yuan to several thousand yuan. The salesman's salary is hundreds of Yuan base salary plus sales commission. The decoration cost is generally several thousand yuan, and the high-grade one needs more than ten thousand yuan. The peak season of the clothing store is from 5 to August and October to next year's Spring Festival, and the profit is generally between 30% and 120%.
Is the clothing store open? The new fashion that has just been listed has the highest profit, up to 200%. As the fashion season goes on, the price of clothing is also decreasing. At the end of the season, the profit is only 10% to 20%, or even a guaranteed sales, so that the money can be recovered.
As for those signs that sell at a loss, they are all gimmicks for merchants to attract customers. Businesses will never lose money in business.
Even if there are a small number of losses, compared with most of the high profits, it is negligible.
Clothing industry joining skills: the key to the quality of clothing store is order, order is good, and performance is definitely not bad.
When ordering, look at the style, two look at the price, three look at the fashion, four look at the accessories.
As long as new styles, low prices, good fabrics and fashion trends can be sold at a good price.
When selling, you must have bargain skills, be good at observing and understanding, understand the consumer psychology and the bottom line that they can accept.
Many clothing stores are now taking high and medium grade routes, making brand clothing, attracting many familiar customers, and adopting discount and discount cards.
Business can not be done blindly, especially, like us, hope to be small in the small capital of the small capital of the same, if there is no complete grasp, we can not random investment.
And after selecting a good project, we must make a comprehensive analysis of the project and understand thoroughly, so as to ensure the probability of making money.
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