Where Is Clothing Enterprise Encountering Order Shortage?

Recently, an operator of Keqiao creative park has 500 clothes to look for. clothing Enterprise processing, because the list is small, the operator is afraid to find a single enterprise. However, to his surprise, the boss of a clothing company above the scale agreed to take orders.

"Considering the cost of board making and artificially skilled cost, Keqiao clothing enterprises start with orders of 3000 or more at the time of processing orders." An analysis of the industry believes that the same 500 production orders are also willing to accept, which in a way shows that Keqiao clothing manufacturers now feel a bit sad.

Many garment enterprises face "order shortage" after the festival.

"Although many international majors have been running this year Exhibition But the effect is not ideal. " Ms. Chan, who has been in charge of garment production for many years, told reporters that the production orders were received years ago, and that they were regular orders from old customers.

Ms. Chen's clothing enterprises engaged in women's clothing production and processing for nearly 20 years, and basically do foreign trade exports, has reached thousands of sewing workers production scale. But under the pressure of operation, the company has reduced its staff to more than 350 this year.

"The shrinking of the workforce in the garment industry is behind the shortage of orders." Zhou Xuefeng, Secretary General of Keqiao Garment Association, thinks that this year, people generally feel that orders are difficult to pick up, and the days are even worse than 2008. "In 2008, we couldn't get export orders, and at least there were many enquiries. Even this year, there were very few inquiries." Ms. Chen made women's clothing for Europe and America, and the gross profit in export clothing was relatively high. Moreover, she also has a fixed American clothing wholesaler, holding some old orders, the days should be better. She said, "it's getting harder and harder to make. 5 years ago, processing a woman's dress for export can earn five or six yuan, and now the profit is only 1 yuan!"

The rise of labor cost leads to the loss of orders.

"Foreign trade orders are sufficient, so that Keqiao clothing enterprises have 3000 unwritten rules for starting." Mr. Li, a business operator who has been engaged in garment production for more than 10 years, has revealed that as a labor-intensive enterprise, garment enterprises once relied on cheap labor and attracted large orders from many European and American countries.

"Low wage cost is the biggest competitive advantage of Keqiao garment processing enterprises." An unnamed clothing business operator told reporters that wages are up more than 70% over 3 years ago, but the increase in processing fees is only about 15%.

The rising labor cost has scared away foreigners' orders, and the export volume of Keqiao garment enterprises dropped by 30% last year. According to the survey, most of those orders went to Southeast Asian countries such as Vietnam, Indonesia and other countries where labor force is cheaper. It is understood that in the first 2 months of this year, clothing exports in Keqiao area were more than 6000 US dollars, down 0.4 percentage points compared with the same period last year.

Integration of creativity is the way of hope.

"Doing the garment and textile industry," Fashion " This key word can not be ignored. Xu Aihua, chairman of Keqiao clothing association and chairman of Hualian Group, is studying in Japan. She believes that in the face of increasing labor costs, Keqiao garment enterprises can no longer rely on demographic dividend to "live". Redesigning and promoting fashion is no longer the slogan of Keqiao's clothing industry, but should be a real action.

Xu Aihua, deputy to the National People's Congress, submitted a proposal on the transformation and upgrading of the textile and garment industry in the fashion industry during the 13th Five-Year session. She believes that compared with traditional textile and garment manufacturing industry, fashion industry, which is closely linked with creativity, starts relatively late in China. However, under the background of rapid improvement of national comprehensive strength, especially the influence, it is the main way to achieve the quality development of the national economy that the fashion industry drives the huge "made in China", especially textile, clothing and other labor-intensive industries.

Indeed, when visiting the Keqiao F5 Creative Park, which combines creativity and fashion, reporters saw a scene of spring: some companies were busy designing products, some were busy preparing for exhibitions, and others were busy recruiting. Not long ago, at the Shanghai international fashion show, more than 160 fashionable women's clothes from F5, a creative design park from Keqiao creative garden, caused a great sensation. "Good results show our strength." The head of the company revealed in the summer that this year will be a year of great development. In addition to Beijing's ambitious business cooperation, the two development center will also be set up.