Clothing Store Design: Create A "Hunting" Site

Many people will look at them while shopping, and see if there is anything they like in the shop. At the same time, make sure that the store is convenient for access. It's like measuring the safety of the hunting site. We will consider whether the prey is easy to access and easy to get, and whether it can escape the scene very quickly in case of occurrence. From the above point of view, a shop with an open entrance and exit must be better than a closed entry and exit shop; a wider entrance must be better than a narrow entry and exit. This is a very simple and easy to understand reason. However, many shops do not pay attention to this problem, but only emphasize the response after guests arrive.

With the increasingly fierce competition in the market, store management is also in line with our assumption. Today, if we only treat regular customers as business strategies, we will never be able to stand out from the same industry. At the same time, customers will also change the shopping and consumption places according to the good evil of the shops, and then pursue a shop with better hunting conditions and more convenient access.

We often see some strange shops, do not actively strive to attract potential customers, instead of holding "once we enter the store will never let him easily escape" attitude, design very narrow entrance, or shop assistants standing at the entrance and stare at customers. Similar to those which do not conform to the modern mode of operation, most of their businesses show a marked decline.

In view of this, a shop rich in display is bound to attract a lot. Guest Door-to-door. The wealth of goods is represented by rich prey. Therefore, it takes more time to find a favorite game. This is understandable by both the shop assistants and the guests. Customers can simply stay in the shop for more time and choose products calmly. In other words, in a commodity rich shop, you don't need to decide immediately to buy goods, you can visit it slowly. Choose And the clerk doesn't have to come over to inquire and disturb you right away. This tacit agreement exists between the shop assistants and the guests, so the guests do not have to bear some unpleasant potential pressure from the shop assistants.

At the same time, a commodity A large, large shop has a relatively large scope for each salesperson to take care of, and customers can freely wander around without restriction. Therefore, small shops are often difficult to survive near large shops, and that is the reason.

However, many shops are now refusing to take care of themselves. In the past, when large quantities of merchandise were sold, every store was filled with goods. With the intensification of competition, the question of whether the furnishings should be matched with the size of the business circle and the level of consumers came one after another; the slew rate of many commodities became worse, and after a large number of inventory problems, business became more laborious. At that time, there were a lot of people who decided to change the shop and reduce the quantity of goods to alleviate the backlog of stock.

But this suddenly modified shop, even though the shop carefully selected some exquisite merchandise displays, has fewer and fewer customers, although the modified shops are very fashionable, but the guests are obviously less than before. This is because in a small number of shops, the reasons for customers to walk slowly and slowly choose relatively disappear. Since guests could not avoid the eyes of the shop assistants and find their favorite products with ease, they were far away from them. So even if inventory management is done well, it is in vain.