Training And Service Support For Franchised Brands
It is a real problem that many of our franchisees in the clothing business are lack of business experience. To ensure the high success rate of business, we need the training support of the company very much. From the store image, display guidance, small goods management and sales promotion, if the company can train you with a whole set of methods, your business will have more than a half guarantee of success, otherwise the future will be slim.
Ripe Brand Company Franchisees in various places should be carved out of a mold, and they are unified in terms of image, props, display of goods, service of staff and so on. If you want to know the level of a company's management training, it is very simple. If you look at a few stores in different places, the situation will be clear. ESPRIT LEVIS, like this, has developed a successful brand abroad. Working with such a company, the company will make detailed plans for you from the first day. training plan Even if your original experience is zero, you need not worry. As long as you follow the training plan, you will become a qualified professional clothing franchisee manager.
But for many domestic brands that are still developing, this is simply not possible. Many companies have been silent after receiving your affiliate fees and payment. There are no training courses or training materials. For a novice franchisee who has no experience in clothing retailing, it almost amounts to half of the possibility of business success, and the rest can only rely on its own business talents. How much confidence do you have in your company when you don't know how to cooperate with such a company?
So before you sign up, you have to ask how much training and service support the company can give you.
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For a clothing store, the purchase determines to some extent the fate of the clothing store, such as the price of the purchase is high or low, the price is high, the retail price of natural clothing is high, which will make the clothing store at a disadvantage in the fierce market competition, only if the price is low can it have the advantage; how the style of the purchase is, whether it is fashionable and popular, what kind of consumer group it is suitable for, and what the quality of the purchase is.
The purchase of clothing stores actually requires control from the source of clothing so that clothing stores can gain unique advantages in competition. So how can we control from the source to gain competitive advantage?
First, try our best to find cheap clothing suppliers. Now clothing manufacturers increase the price of garments because of the rising price of raw materials and labor. However, we can see that there are still a lot of cheap and good quality clothes in the hot sale of electric goods. Finding tail goods is also a good way to find cheap and inexpensive clothing. The price of clothing is low, and the retail price of clothing in clothing stores is reduced, so that the competition ability of clothing stores is greatly enhanced.
Second, look for different styles. The result of homogenization competition is the price of competition. If the price is small, it must be in the competitive disadvantage. Even if it has the advantage of its own price, the competition of price will lose a lot of profits after all. This is a very undesirable way of competition. Therefore, only by looking for different styles of clothes that are different from other clothing stores, will the owner of the clothing shop have a good initiative in the retail price of his own clothing, and the profits he gets will be high.
Third, clothing stores should try their best to reduce costs so as to reduce the retail price of clothing.
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