Fashion Legend Of Raf Simons, Creative Director Of Dior

Raf Simons suddenly fire, this posture is like the Tom Ford, Marc Jacobs although although he has always been in the vision of fashion, but before joining Dior, we always feel that he is not the first echelon designer.

But recently, his fame began to grow.

In January of this year, Raf Simons made the limelight for Dior's senior custom series.

Tim Blanks, the famous fashion critic of style, said that what he designed this season has a "wonderful soul" - why is it the soul?

This season, he paid tribute to the famous musician David Bowie. He said that David Bowie is not just a musician, but a concept, and the derivation of this concept is also an interpretation of Dior by Dior.

His start is also the two form of "self beating" and "winning the big prize", which is the originator of Alexander Wang.

Linda Loppa, director of fashion design at the Royal College of Antewerp, encouraged him to do things himself, so he began to be great.

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Unlike the Academy's top quality students, he really taught himself and released his personal brand Raf Simons in 1995.

Many people think that Raf Simons is women's clothing brand, but in fact it is not.

He only used men's clothing design, and the brand was only men's clothing.

And his first series, the 1995 autumn and winter series, was only looking for two street models. He set several Pose for him, recorded them, and presented them to fashion designers in an image.

This pattern lasted for about two years. In the autumn and winter series of 1997, he entered the fashion week of Paris.

At that time, the media reported his style: American preparatory students, British academics, but they may have a little new wave and punk background.

His personal brand built momentum for him, so in 2005, Raf Simons joined the famous fashion brand Jil Sander.

This brand is famous for its minimalist design, but it is also a hard nut to crack. When Raf Simons joined the company, it belonged to the Prada group. After that, it was bought by Change Capital Partners. Later, it was bought by Gibo group. Gibo is the Italy agency of Onward Holdings holding company in Japan. Yes, I mean, Jil is a hard nut to crack. Although the concept of minimalism sounds very high-end, it is also a great challenge for the first time to start the design of women's clothing, accessories and men's clothing when he takes the position of design director.

Raf Simons's greatest contribution to Jil Sander is to combine the concept of minimalism and commercialization perfectly.

To put it simply, it is such a process: the designer pulled a few pieces of cloth, and the designer threw it to Jil Sander with a very simple color. A small number of people liked it and said it was minimalism.

Then, after Raf Simons joined, he pulled several pieces of cloth. He used a very simple color. He threw it to Jil Sander, then reintegrated the concept, and promoted him to the public better.

Therefore, Jil Sander is not just a cool brand that only belongs to fashion, especially when Raf Simons is determined to launch the secondary line Jil Sander Navy.

In 2010, he made a high decision on the brand. At that time, Jil Sander was the luxury of the first square.

The actor is merciless, the bitch is not righteous.

It's a very cheap place.

A long time ago, there was a rumor that Raf Simons was considered by Yves Saint Laurent.

The brand is ready to kick off its designer Stefano Pilati, and fashion media also fan the flames, often putting the smoke bomb. The last time it was 2011, it has been on the Wall Street journal. This means that designers are all floating clouds, and who is going to stay is already affecting the stock price of the group.

After that, the Wall Street journal released gossip, which is cheap, since March 2011.

After being fired, Raf Simons went to Christian Dior for interview. You said you were also a serious financial and financial media. What do you mean by that gossip? Not long after that, Jil Sander completely showed "the merciless, the bitch is not righteous" side. Their parent company still felt that Jil Sander still wanted to be the designer of Jil Sander, so the "Raf Raf" who had made a lot of contributions here was so mercilessly dismissed after the autumn and winter show in 2012.

At that time, Christian Dior was still on the cusp of John Galliano.

In this case, Christian Dior had to fire John Galliano, but there was also his endless talent and ghost.

After that, Christian Dior did go through a long period of exploration. The creative director at that time was Bill Gaytten. He did not make Chrisitian Dior the same as Galliano, although the designers came on stage when the fashion week ended, but everyone's attention to the brand remained in the Galliano crisis.

In April 2012, Christian Dior finally announced that Raf Simons had been appointed as the creative director of the brand. The thing to tell is that the Wall Street journal is Wall Street daily. It never breaks news.