The Location Of Clothing Franchises Should Follow The Principles.
An ideal shop location is a prerequisite for a good store. Generally, the location of shops should be taken into account in many aspects. For example, the local population, the occupation, age, consumption habits, and the future development of the business circle, the location of clothing stores is no exception.
As the saying goes, "one shop for three generations", how to choose a site is the most important. Considering a large environment is a prerequisite for investors to choose in a local market. Otherwise, a shop will not only support three generations but become a three generation one shop.
Understanding the general planning of a city is a long-term vision for future development, so as to locate the future pattern of the store in the market space.
Population density
The size of the shops can be expanded accordingly.
In areas with high population density, the proximity to commercial facilities can increase the frequency of shopping; low density areas have low attractiveness, and the number of customers coming naturally is low.
All of us are
Consumer
But there are many places where consumers are more suitable for opening stores, and we need to further analyze the law of passenger flow.
First of all, we need to know the age and sex of pedestrians. For example, 20 year olds, they may be fast food restaurants.
customer
But it will not be the customers of children's clothing stores; secondly, we should know the rush hour and the sparse time of pedestrians and pedestrians; secondly, we should know the purpose and duration of pedestrians.
The traffic condition near the store will affect the quality of the business to a large extent.
In general, children's clothing stores choose not only in commercial streets, but also near schools and playgrounds, and even locate the location of the shop on the commuting route. During the working hours, people are busy with work and usually engage in purchasing, eating, leisure and other consumer behavior when they are off duty.
Generally speaking, sales are usually restricted by a certain geographical scope, that is, goods generally have relatively stable business circles.
Different shops have great differences in the shape and scale of their trade area because of the different types of goods, topography and regional scenery, scale of operation, traffic conditions and customer level.
Therefore, in the shop location, the general location will be determined according to the specific circumstances, so as to correctly locate the location of the store.
If you want to give a clothing store or a brand clothing enterprise an address that can ensure a smooth operation in the future, you must follow the above principles of location selection for clothing shops or brand clothing enterprises.
It is not easy to run a clothing store or a brand clothing enterprise.
Only by choosing the right place can we ensure that the clothing store or the brand clothing enterprise can go further.
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