Six Points For Attention In Location Selection Of Clothing Stores
Before choosing a store location, you must first define your business scope and business positioning.
To choose a convenient business district, in addition, we should also consider our goals.
Consumer groups
It is mainly for the general public consumer group, or for the middle and high class consumer groups.
Under normal circumstances, most shops are suitable for choice.
Visitors flowrate
Relatively large blocks, especially the local business activities are more frequent, commercial facilities are relatively dense mature business circle.
Many cities in order to facilitate
Traffic control
In some major streets, traffic control will be provided, such as one-way traffic, restricted vehicle types and restricted passage time. Shops should avoid these locations.
Also, try not to open a street in the middle of the road with isolation barriers, because this will restrict the flow of people across the street. Even if your shop signs are made more attractive, the customers across the street can only "shop and sigh".
Traffic convenience is one of the conditions to choose the location of a store. It is best to have a bus stop near the store, as well as the upper and lower stations for taxis.
In addition, there should be parking lots or spaces for parking in front of shops or accessories, which will make it easier for customers to shop.
The most popular areas are basically open to shops, especially supermarkets, convenience stores and dry cleaners.
The newly developed area of the city has begun to have fewer residents and a small population. If there is no more floating population, it is not suitable to open shops.
Although stores are sometimes sold in newly built areas, they can be sold exclusively, but customers are often less able to support their daily operations.
With the rapid development of the city, the old city pformation may be encountered in the operation. First, we must investigate and understand the local city planning situation, and avoid shops in the dangerous areas that are easy to remove.
When renting a house, it is necessary to investigate and understand the use of the house, such as the quality of the building, whether the owner of the house has property rights or other debt disputes, etc. these details neglect often leads to the premature death of the shop and brings huge losses to itself.
A street will form its own different characteristics because of traffic conditions, history, culture and location. It is necessary to choose streets with smooth traffic at both ends of the street and more pedestrian traffic, so as to avoid opening a shop in a dead end.
The location and orientation of shops are also very important. Shop fronts should be as wide as possible.
On the same side of a street, because of the habit of pedestrians, passenger flow is not necessarily the same. We should carefully observe the direction of passenger flow and locate on the side of more passengers.
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