How To Make Clothes Find A Good Source Is Not A Dream.
The style and location of clothing in the store decide what important sources you should pay attention to when you go to the wholesale market. As long as you concentrate your eyes, you will enrich the style of the delineated style, which will not waste money in the first place. Secondly, a fixed style clothing store is also easy to attract the attention of repeat customers.
When purchasing, no matter how cheap and beautiful the other styles of clothes are, you will refuse to concentrate on the style you decide to run.
Everything wants to sell, but in the end it will only sell anything, which will increase the cost of purchase.
We have been there
Wholesale clothing market
Friends will encounter this situation: obviously the same clothes, why the prices in different wholesale markets are actually different? In fact, this shows that there is a widespread problem of wholesale selling in the wholesale market at present. The price of factory direct shipment is certainly the cheapest, and the price of clothes that other intermediaries can sell wholesale again will certainly be more expensive.
To avoid middlemen buying goods, our cost will be greatly reduced.
But there are also some friends who are wondering about small businesses. They also want to find manufacturers to pick up the goods, but the problem is that they can't win the chance of cooperation at the same time. So what should we do in this case?
Costume boss
Together
Joint procurement
For more frequent purchases, in order to save travel expenses, online direct purchase is also a good choice.
For the first time to go to the wholesale market to pick up goods, the easiest mistake to get into is the mistake of seeing all the cheap and nice clothes. Without hesitation, they immediately put in a lot of money. When they returned to the store, they found that they had all kinds of clothes, but there were not many people buying them at home.
Generally speaking, when the first purchase occurs, there are a lot of backlogs. Most of them have to pay for their tuition fees. Therefore, when they first purchase, they must control themselves. Don't take too much of them. Otherwise, the white flower notes will become clothes overflowing in the warehouse. How depressed are you?
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When a customer enters a store, he will first look at the layout of the shop. The mild lighting and orderly display will bring good feeling to the other party. I keep telling the trainees: "keeping the tidiness of the store is a necessary work every day. When this is done, consider how to place the goods."
The image of the staff is also an important part of the store image. According to my survey, the shop assistant will leave a very professional image for the customers if they wear uniform clothing and wear a work card.
Stores should form a reasonable business process: to inform each employee of meetings and sales processes, only by familiarity with the process can we ensure that subordinates' work is in good order. This "pipelining" operation is also an important way to improve work efficiency.
As for how to display, I introduced the "four seasons display Standard Handbook" to the trainees. Managers can design different display methods according to the type of goods, and according to the market changes, we can display the goods that are competitive in the same industry through the "information management rules", so that you can better formulate the marketing strategy.
First, pay attention to the image of shops and staff.
When a customer enters a store, the store environment can make his mood relaxed and enjoyable. He will enjoy the shopping process, otherwise he will want to leave the store as soon as possible.
Shop design should highlight the theme. For example, the main customers of a shop are young women. The decoration of the shop should be vivid and bright, and it can be seen as a clothing store.
Besides, keeping the store tidy is also very important. No one wants to step into a dirty shop. The supervisor should urge the staff to do the cleaning work well, which is also a respect for the customers.
Store image, managers should pay attention to some details, such as: moderate light in the shop, too bright or dim will affect the mood of customers.
Attention should also be paid to the image of the staff. It may be useful to write down the rules of the entry store. For example, the staff must wear work clothes, women must wear long hair and so on.
The image of a person is not just about appearance. Their attitude towards customers is also very important. Whether a salesperson has the spirit and whether he speaks polite language will affect the customer's evaluation of the store.
Second, do a good job in business process management.
Stores need to establish a reasonable sales process, managers can be established through the actual situation of stores, for example: every Monday to hold regular meetings, to sum up the work of the previous week, employees must finish their work before four p.m. Monday; the salesperson should report the sales to the supervisor before the day off, and the purchaser should complete the reimbursement procedures for the last month five days before the month.
Establish business processes, managers should read to all employees, let them know what they need to accomplish, what their work has to do with their colleagues, and remind employees to finish their work on time. Once a person is procrastinating, it will affect the entire business process.
Managers should pay attention to the efficiency of meetings, so that employees can submit relevant information before the meeting. After the managers have reviewed, they need to take out the matters that need to be discussed with the staff, and the meeting will have a major point. Once these matters are divided into a number of regulations, one by one solution can improve the efficiency of the meeting.
Third, compile the "four seasons display Standard Handbook".
Effective commodity display can stimulate consumers' desire to buy goods. Good merchandising must follow some basic principles: profitability, display points, convenience and price.
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The Novice Clothing Store Owner Must Learn To Bargain Only If He Takes The Goods.
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