How Shopkeepers Use Display Technology To Boost Sales Performance
Location display refers to the fact that certain commodities are not changed after they have been identified.
Products that need to be displayed are usually famous brand names. Customers purchase these goods with high frequency and large purchase quantities, so they need to be displayed in a fixed position to facilitate customers, especially the old customers.
Associated display refers to displaying different kinds of complementary clothing.
With the complementarity of commodities, customers can also buy the next item when they buy a product.
It can diversify the overall display of stores and increase the probability of customers buying goods.
Its application principle is that commodities must be complementing, breaking the distinction between commodities and expressing the actual needs of consumers.
Comparison shows that the same commodities are classified according to different specifications and quantities and then displayed together.
Its purpose is to stimulate the desire to purchase by making use of the price differences between different specifications of packaged goods, so as to make it buy decisions because of low price.
Categorize and display the display methods according to the quality, performance, characteristics and use objects of customers.
It can facilitate customers to compare and choose between different colors, quality and price.
Island display is not located at the entrance, middle or bottom of the shop.
Display rack
And set up special exhibition booth.
It enables customers to view the merchandise displayed in four directions.
There are many kinds of equipment on island display, usually with platforms or large net goods baskets.
Island display equipment can not be too high, too high, it will affect the entire shop's space vision, but also affect the customers from four directions on island display merchandise perspective.
The theme shows a method of displaying a theme for clothing display.
Themes should be constantly adapted to meet seasonal or special needs.
It can make the store create a unique atmosphere, attract customers' attention, and then play a promotional role.
The overall display will show the whole product to customers, for example, the entire dress as a whole, and display the body model from head to toe.
The overall display form can provide customers with overall vision and facilitate customers' purchase.
According to the size of the rack, orderly display is used to determine the value of the length, width and height of the commodity, arrange the goods neatly and highlight the sense of quantity of the goods, so as to give customers a kind of stimulation.
Promote
Products that are given to customers, or because of seasonal factors, such as large quantities of customers and high frequency of purchase.
Random display
It is the method of random accumulation of commodities.
It is mainly applied to display special goods, it is to give customers a kind of "special sale is cheap goods" impression.
The display devices used in random display are generally circular or four angle reticulate frames, and also have prompts for special sales.
Disc display is actually a change in neat display. It is also a commodity sense of quantity. It is generally arranged in a single style and arranged in an orderly fashion. The bottom of the carton with merchandise is cut into a tray and left behind, and then stacked up in a tray. This can speed up the speed of the dress, and also prompts customers to buy in bulk.
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