What Is The Importance Of The Location Of A Bag Shop?

Nowadays, it is necessary to do a good job of market research when joining the fashion package business.

Only when we understand the needs of the market and the local development, can we select the shops in a targeted manner.

Site selection should also be considered from the surrounding environment of fashion bags.

Some key points of site selection have been noted in order to succeed.

If you have any questions about the location of the fashion bags, you can make further consultation.

There are many kinds of investment. You can invest in the clothing market.

Shoe bag market.

In the early stage of investment, site selection is necessary for later development.

Site selection is the first step for entrepreneurs to succeed.

Now we take the bag shop as a case to analyze the importance of selection.

The fashion accessories you run

In conjunction with your chosen store, the store is a good store.

In short, as long as you can make your fashion bag business flourishing, whether the location of the store is in the commercial center or the remote alley, it is a good shop site.

Therefore, when you open a shop, you have to consider whether the items you run are suitable for the needs of people in the relevant areas.

Prosperous areas are not necessarily good shops.

In some places, on the surface, there is a lot of traffic and traffic, but it is not a place for tourists.

This is the failure of a new shop in the busy market, and an important reason why business is booming in lanes.

The corner is ideal.

The location of the corners is ideal. They can produce corner effects at the intersection of two streets.

The advantage of the corner position is that it can increase the area of window display.

The flow of people from two streets gathered here, with more pedestrians patronizing.

More than two entries can be used to relieve crowd congestion.

As the location of the shop is facing two streets, choosing which side is the main gate of its own shop becomes a very important problem.

The general practice is to choose the street with high traffic volume as the main entrance of the shop, that is, the storefront.

And traffic

A small street is a side door.

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The main factor that should be considered when choosing a site for clothing is traffic.

But for clothing franchised stores, in addition to taking into account passenger traffic, we should further analyze the effectiveness of passenger flow.

The ratio of effective passenger flow in different stores of the same business circle is quite different.

It is a misunderstanding of the business circle that the crowded and bustling place is a good business circle.

The location of the general manufacturer's store is "Fei Feng Shui Bao" is not settled.

They believe that the greater the downtown area, the greater the volume of traffic in the business centre, and the higher the consumption.

It is hardly known that the expensive rent and competitive pressure in the prime location are not acceptable to the general store.

Densely populated, many consumers, large consumption... Many franchisees will compete in such a business district.

However, this may not bring maximum benefit.

In addition to considering the promotion role of store locations to sales volume, we should also evaluate its impact on brand image.

To ensure the establishment of brand image, manufacturers should choose the sanitation, cleanliness and beauty of the surrounding environment, preferably avoiding the noisy places like grocery stores, restaurants and machinery repair shops.

Excessive concentration of anything will result in saturation.

It seems that several stores are doing a lot of business, and in fact they have reached the saturation point of competition balance.

Suddenly a new store was added, the market would exceed the saturation point, and the situation of monks and meatless meat appeared. Some shops began to lose money, and only had a price war.

Each region has its own different commercial network layout.

Which district develops service industry and which area develops IT industry?

Every city will have long-term overall planning.

Misplaced location, moving against the trend, often can not get the support of macro policy and the promotion of the environment.

It is obviously undesirable to do business in a single way, and it will backfire.

Just enough to borrow the potential of the opponent can often play a positive role in promoting sales.

If you have McDonald's, you will find KFC. The same is true.

These common advertising props have a significant role to play in the sales of franchised stores. The proper use of these props can play a 42 role.

Shops without independent facades naturally lose their independent advertising space, and they lose the space to play their marketing wisdom before the store.

Therefore, when choosing the address, it is best to know whether the doors and windows can be converted to the floor type large glass structure, and whether the local government has any special requirements for store recruitment and suspension.