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    How To Run A Fat Clothing Store?

    2015/8/14 20:14:00 63

    Business StrategyFat Clothing StoreShop Skills

    Obesity has become a medical problem in China. The number of obese people has risen sharply, especially women, which is an extremely broad market.

    Although it is not difficult to open a fat shop.

    But as long as we are willing to study, there will be some harvest. Moreover, in many parts of our country, it is still a blank market to be filled. Moreover, according to this idea, you can also launch a "thin" clothing store that is suitable for a smaller person than the average person, or fit for a special type clothing store.

    For women, shopping is a natural enjoyment, but there are also many girls. Shopping for a shopping mall is a painful experience because of the fat body.

    It's embarrassing to see so many beautiful clothes on the other side, but how they can't suit themselves.

    What's more annoying is that it has gone all over the whole area.

    Market

    You can't find clothes you can wear.

    What is even more indignant is that when a fat woman enters a fashion clothing shop, it always causes a lot of strange eyes around her. It seems that the clothing store is not something she can come around, which makes the fat lady embarrassed and her pride hurt.

    To this end, if there are shops that are specifically for the fat people, not only do they have the appropriate clothes, but also enable them to find pleasure in shopping malls and find the self-esteem of the repurchase sellers, which will be greatly welcomed.

    Not long ago, there was a "fat man's clothing store" specially designed for the fat people in Nanjing. Although the store was quite remote, business has been particularly hot since its opening.

    Hundreds of "fat" consumers touse the less popular clothing store and turn shop clerks busy.

    Ms. Lu, who lives in Nanjing Ninggong new apartment, is very fat because of her shoulders and belly. She can not buy the right clothes in the mall.

    Fat clothing store

    Finally let her dream.

    A lady from Dachang District complained, "this shop should be opened long ago! Why did the fat shop do not start earlier? Why is there no other shop here?"

    For fat people, it is suitable and thin.

    clothing

    It is indeed a "golden fruit" of the market, but it is not easy to make the golden idea "golden fruit", because the clothing store of fat people is a high input, high risk and thankless job.

    First of all, because the target is a special crowd, so the regular manufacturers are not easy to buy. We must custom-made clothes according to the customers' genre, but the clothes that look rather thin are originally a test of designer's skills.

    Moreover, clothing should be stylish, breathable, and can't meet the requirement with ordinary fabrics. It also needs to be dyed and dyed. It can be adjusted to fit the color of the fat people. Besides, it is used to make clothes for the fat people to make more garments, and to make a super size short sleeved shirt. The material is several times of the ordinary clothes, plus the fat people's posture is different, so they can not be unified in the production line, and the investment in production is much larger than that of the ordinary clothing manufacturer.

    There are also risks in selling clothes: the price can not be too high, and the wage earners can only be foothold; all buyout businesses can be returned by customers because of quality problems, but dealers can not return them to the manufacturers at risk.


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