Telephone Marketing Knowledge: Help You Make Money
Generally speaking, the preparation before contact is all activities before formal contact. Sales personnel should be very familiar with their industry, company products or services, competitors and customers, especially the personal and business information activities of potential customers.
The more ready the salesperson is, the more likely he will be to succeed.
In many cases, salespeople must identify potential customers. These potential customers must have two basic conditions: one is willing to buy; the other two is the ability to pay.
If only one condition satisfies, it is not a potential customer.
The main ways to find potential customers are friends, acquaintances, advertisements, mail letters and telephone calls.
At this stage, salespeople should try to collect as much information as possible.
The first meeting is the first real contact between salespeople and potential customers. Many experts call it the most important 30 seconds in the sales process.
In the first meeting, sales staff must establish good relationship with potential customers, and sales staff must attract customers' attention, otherwise the sales staff's future action may not work.
At this stage, salespeople have to ask and listen to lots of questions.
Asking questions can help attract customers' attention. Salesmen listen to their customers' answers, and establish a mutual trust relationship between the two sides. In the process of listening, once a problem is discovered, salesmen can introduce solutions to potential customers.
When introducing methods, you should be creative and try to create a relaxed and pleasant atmosphere.
Every question put forward by salesmen implies the concern and interest of potential customers.
The more salespeople listen to potential customers, the more customers will like and trust salesmen.
As a result, sales staff can establish good customer relations with potential customers.
Understanding customer needs is the first cornerstone of market sales.
The more detailed and accurate the customers' needs are, the more effective the sales results will be to satisfy the needs of customers.
In this stage, salesmen can understand the problems faced by customers and the information that customers want to obtain from customers' conversation, so as to achieve the purpose of sales.
Salesperson must learn to regard objection as the normal part of the sales process. When there is no objection, the salesperson should be anxious because the objection is showing that the customer is interested in the product.
The salesperson should solve all the problems related to customer purchase.
Salesman
In the case of customer satisfaction, we should express our thanks to our customers for their cooperation. We must be sincere in expressing our thanks and let our customers feel that the conclusion of the paction is worth celebrating. They will be warmly received at any time.
Continue to maintain regular contacts with customers after the paction is reached, for duplication.
Sale
And bigger
market
The development is of great significance.
The salesperson's return visit has its own interest factors, but it will also help the customers, so the sales staff's visit will rarely be resisted by the customers, but will leave a deep impression on the customers.
In the process of return visit, the salesperson should not only confirm whether the customer is satisfied with the product, but also further consolidate the relationship with the customer.
Catching these two points is crucial to the development of future business.
After clarifying the problems of customers, salesmen are prepared to explain and vividly describe the characteristics and advantages of the products concerned.
In the process of describing the product, a more difficult task for the salesperson is to enable the customer to understand his intentions accurately.
The pmission of information and the communication between receivers are easy to go astray. The receiver is unlikely to understand the information accurately and accurately as the pmitter wishes. Therefore, in describing the product, the salesperson should constantly communicate with the customer, describe the need to meet the needs of the customers, and make sure that the customers know why they should listen to you, what interests are and what benefits they have.
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