"Double 11" Is Popular Overseas: Russia Was Born "Taobao Controlled" Germany To Promote Purchasing.
" Double 11 "The global Carnival not only attracts the attention of the Chinese people, but also many foreigners are excited to participate in it. According to foreign media analysis, "made in China" now begins to conquer multinational consumers through the Internet. according to Alibaba On the 11 day data, more than 200 countries and regions have joined Tmall's "double 11" shopping this year. Similar to China's "chopping hand party", on the "double 11" day, Taobao control in some countries also stares at various discount services in China, and even spreads all kinds of "China online shopping strategy".
Russia is born "Taobao control"
Russia's St Petersburg 11 Daily said that this year's "double 11", Russian shopaholics feel great Chinese sales. China's major Online retailers In Russia, the prices of products are reduced by 30%-50%, including clothing, electronic products and even cars. This unprecedented generosity attracts a large number of Russian consumers. According to the Russian online e-commerce Association, this year, "double 11", the Russians will place 6 million -700 orders in Chinese online stores. Russia's "Yandex" website analysts predict that China's "double 11" Russians will increase their demand by nearly 20 times.
Russian media 11 Daily said that Russian consumers most like to buy electronic products such as mobile phones from China's Internet, household appliances and other daily necessities are also welcomed by consumers. In Russia, a special word "Tao Ge Li" ("Taobao control") was also born. Russian Internet users even set up a website called "taoling.ru" to provide a service platform for Russian shoppers in Chinese websites. Some senior Russian "Tao Ge Li Ke" even summed up the "China online shopping strategy", such as buying clothes and shoes to find Guangzhou and Shanghai merchants, and buying electronic products, it is best to choose Shenzhen sellers.
According to Russia's special correspondent, Russians like to buy things from German shopping websites. In the past 3 years, with the rise of Chinese shopping websites and the sharp depreciation of rouble, a large number of Russians have moved to Chinese websites for shopping. China's e-commerce platform has been sitting on top of Russia's Ross Online shopping. Russians like to buy clothing, household goods, textiles and other Chinese light industrial products, followed by electronic products and household appliances, and some people buy Chinese medicines. On the whole, people in the eastern part of Russia are more enthusiastic because the eastern part is closer to China, and the logistics centers established by China and Russia in Khabarovsk can also quickly send online shopping products to their homes.
Canadian online shopping is predominantly Chinese.
In my memory, Canadians only started to mention "double 11" in 2013, and most of the customers were the first generation of Chinese immigrants and overseas students.
Canadians are keen on buying products from China online, including clothing, shoes and hats and other textile products, followed by books, audio-visual products and children's products. At the same price, the quality of clothing shoes and hats in China's online stores is higher than that of similar products in Canada. In addition, Canada is famous for its expensive publications. Many people like to go far and buy books from China online.
But logistics is a big problem. Now, from China to Canada, there are traditional express mail companies and express companies like EMS, DHL, federal and some small courier companies set up by Chinese. If you choose the mainstream express company to consign, the spanportation cost is considerable. If you choose a non mainstream courier company or plain mail, you will have to test the patience of the buyer. It will take a week for EMS to ship to Canada from China. In Canada, I received the goods which were sent from Beijing two and a half months ago.
"Double 11" was promoted in Germany.
Special correspondent in Germany observed that in this year's "double 11" German consumer forum, many netizens were inquiring about how to buy Chinese goods, and many Germans placed the order in "double 11". Sophia from Hamburg is a staff member of a bank. She told reporters that she had ordered more than 10 items, including clothing, shoes, handbags, bedding and so on, which cost more than 500 euros. "These items are at least half as expensive as those bought in Germany," Sophia said.
Compared with female consumers, men prefer Chinese electronic products. Frank, a IT employee in Berlin, said he first bought Chinese products through "double 11" for the first time this year. He told reporters his orders, HUAWEI mobile phones, computer accessories, solar charger, outdoor products, spent more than 1000 euros. Since he is a member of a online shopping company, he can avoid overseas postage charges.
It is worth mentioning that the "double 11" in Germany also gave birth to purchasing agents. Some German local e-commerce enterprises and Chinese traders collect the orders from German consumers, and make a commitment to avoid shipping. German logistics enterprises have also reduced their prices to participate in the competition of China's online shopping. It is understood that a package from China to Germany usually takes about 1 weeks, and it takes two weeks if it is slow.
Roland, an economist at University of Cologne in Germany, told reporters that the future purchase of Chinese Internet products by the Germans will become a "new normal". He believes that in addition to "double 11", Chinese e-commerce enterprises can also use the nine shopping festivals in Germany to promote sales, such as Christmas, Valentine's day, mother's day and so on.
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