How Big Is Alipay Market In Macao?

It will soon enter the year of monkey, and the whole world will enter the mode of "buy, buy, buy".

"Ready to go."

Alipay, the largest third party payment platform in the mainland, has brought a new "positive": Alipay's "scan code payment" has been launched on more than 100 merchants in Macao.

At the same time, Alipay's comprehensive cooperation with Macao credit institutions and electricity providers is also under discussion.

Alipay "test water" in Macao, so that more mainland consumers who are keen on online shopping are more concerned: when can they buy more Macao good goods through online payment? Macao residents also look forward to opening up the access channel for the mainland's e-commerce platform.

Macao's SMEs and time-honored brands are more concerned. How can we make the business more efficient through the e-commerce platform?

It is understood that the first access to Alipay "

"Macao businessmen, including the biggest department store in Macao, the eight hundred friends, the time-honored shop, the restaurant, the cafes, the digital appliance stores, the drugstore, etc.

Reporter experience has found that consumers in these businesses spending checkout, as long as the mobile phone Alipay two-dimensional code to scan the decoder of the cash desk, scan the code, you can easily complete the payment.

The amount settled in Macao currency will be converted into RMB immediately after the day of Alipay's access to the bank.

In July this year, Alipay signed a cooperation agreement with Macao electronic currency smart card company "Macao Tong", and implemented the "Alipay" scanning system in the "Macao Tong" contract merchants.

And Alipay's "cross border" settlement in Macao is the first to solve the problem of mutual exchange between Renminbi, Macao currency and Hong Kong dollar when mainland residents are shopping in Macao.

In fact, the appearance of "sweep code payment" has, in a sense, opened the prelude to the integration of e-commerce in Macao with the mainland market.

Ding Lianxing, chairman of the Macao monetary authority, said recently that the HKMA is actively promoting the development of e-commerce in Macao in conjunction with the state departments, including promoting cooperation between offshore Payment institutions and Macao credit institutions, and promoting cooperation between local financial institutions and relevant institutions in the field.

This means that Alipay and the "Macao local credit institutions" will produce more "cooperation sparks".

In recent years, the scale of the mainland's e-commerce market has been expanding, and the online retail business has achieved leaping growth. This has brought an opportunity for the development of e-commerce in Macao.

With the acceleration of the construction of Macao World Tourism and leisure center and the strengthening of the role of Sino Portuguese commerce and trade service platform, it lays the foundation for cultivating the e-commerce format with Macao characteristics.

In the 2016 fiscal year policy address of chief executive Cui Shian of the Macao Special Administrative Region, in the policy direction of the economic and financial area, he pointed out that we should promote the development of new e-commerce industry and cultivate new impetus to economic growth so as to promote the development of the industry in an appropriate and diversified way.

It is understood that, while Alipay focuses on the Macao market, the Macao electric business community is also working hard to build up an e-commerce network with Macao characteristics through the construction of payment platform and commodity platform.

With hundreds of years of import and export trade history, Macao is quietly ushered in the "electricity supplier era".

According to Zhang Zhihua, managing director of Macao Tong Limited by Share Ltd, Alipay is the third party payment institution registered in the mainland. According to the law of Macao, the debit card and credit card of Macao bank can not be directly connected to Alipay.

And through the cooperation of local credit institutions such as Alipay and Macao, the technology barrier between the two cities is expected to get through.

In addition, reporters learned that the third party payment platform built by Macao's local credit institutions has entered the final test run phase, and is awaiting approval from the regulatory authorities.

At the same time, a number of banks in Macao also said that through the construction of online banks, the access of the third party payment institutions will be realized in the near future.

The construction of commodity platform with Macao characteristics is also beginning to bear fruit.

It is understood that the "West Street", which is featured by the global import boutique and the traditional brand of Macao, will be formally launched in the near future after two years of operation.

According to Li Wei, chief operating officer of "West Street", there are nearly 100 merchants on the platform, and hundreds of merchants have signed the intent agreement.

At present, the platform products include clothing accessories, electronic and electrical appliances, maternal and child products, nutrition and health care, food and alcoholic drinks and other categories.

"Diversification of Macao's economy depends largely on the development momentum of small, medium and small enterprises.

At present, Macao's economy is undergoing adjustment and pformation. The construction of e-commerce platform will open up new markets and fields for Macao's small and medium-sized enterprises and traditional industries.

This is the best engine to help Macao's economy achieve multiple development. "

Li Wei said.

However, in Li Wei's view,

The start and development not only depends on the efforts within the industry, but also requires the government and even the whole society to build the common cognition and cooperation of the potential of the electricity supplier.

"There are high-quality commodities that have been washed down by hundreds of years of market economy in Macao, and there are also distinctive" foreign goods "gathered from Portuguese speaking countries. This is the foundation and foundation for Macao to develop the electricity supplier economy.

Li Wei said that the future "Western Street" will not only exist in Macao as an e-commerce platform, but will connect with the mainland's e-commerce platform in some form.

"Macao is a small town with only 30 square kilometers, but 100 million of the customers in the Greater Pearl River Delta region and 600 million mainland netizens with overseas demand for goods are potential markets for Macao's electricity providers."

He said