Taiwan'S Footwear Industry Kai Hong Is "Dropping Roots" In Zhoukou, Henan Province.

Kai hung

The company is the first Taiwanese Footwear Company in Zhoukou, Henan province. It is a famous brand in Italy.

Fesya's production plant; Xue Fuxiong, the general manager, said that when the factory was set up, most employees came from migrant workers and trained twice as much time, but the labor force was relatively stable. "Orders have never been delayed in seven years".

He said, "before investing, I never heard of Henan before. I only heard it when I read." in 2000, I went to Panyu, Guangzhou. I was in charge of production management in shoe factories, the economic environment changed, the cost became higher and higher, manpower was hard to find, outsourcing was done, I took risks, and there was little profit. "As if I was working for others," I decided to invest in factories in the three cities of the mainland.

At that time, although some conditions were excellent, he believed that there was no such thing as a free lunch. The investment conditions in Zhoukou were relatively pragmatic and the leaders were enthusiastic and sincere. So in 2007, they chose to invest locally, with a total investment of about 187 million yuan, with an annual output of 6 million pairs of women's shoes. It was the first Taiwanese capital in Zhoukou.

The products are mainly exported to over 20 countries such as Europe and America.

The company's employees come from local migrant workers, training for two years, doubling the time than the coast, and thirteen additional processing points nearby. Although the cost of management is increased, employees are able to take care of their families and work normally, and the labor force is relatively stable. Even during busy farming season, they can also deliver the goods normally, and the quality can also be trusted and satisfied by foreign customers.

In 2008, there were only two production lines, and now it has been expanded to 7 production, with more than 3000 employees and 2000 Wan Meijin export. Therefore, "the head office is located in Henan, and Dongguan only serves as an office for procurement, quotation and development".

Italy women's shoes FESSURA is produced by the company in Zhoukou, this is a well-known brand of tide shoes, fashionable and popular, can make color change, can match different colors of clothing, sell well in Korea, but in China is not ideal.

He said that the company had obtained the domestic agency power and applied for the "fee" brand last year. Now it has big East stores or outlets in Beijing, Shanghai and Xi'an. It has also been sold in Tmall, and its performance has been rising.