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    Interpretation Of Dong Minglun'S "Inheritance"

    2016/1/17 20:11:00 42

    Dong MinglunInnovationWAL-MART

    In recent years, WAL-MART has frequently encountered various challenges in the Chinese market: food safety, gross profit plunging, closing shop tides, financial fraud, and format crisis.

    Lian holding No. 1 store

    market share

    Falling to 1.4% has also been criticized as WAL-MART's "poor management" and "retail hegemony" obviously needs to be named for itself.

    As WAL-MART's former president of international business, Dong Minglun was seen as a sign of WAL-MART's "change". It was WAL-MART's determination to break the tradition and "say no" to the retail industry.

    In the past more than 20 years, Dong Minglun has been promoted from WAL-MART products to grass-roots jobs. He was promoted to President and CEO of WAL-MART warehouse store in 2006, and he made over $46 billion sales for WAL-MART Sam's member stores during his tenure.

    In 2009, he was promoted to President and CEO of WAL-MART international business department. He is responsible for managing WAL-MART's rapidly growing international business, including WAL-MART's 6300 plus 26 countries outside the US.

    Wal-Mart

    Shopping malls and more than 82 employees.

    In the face of the arrival of the global electricity supplier era, the consumption habits of consumers, the business mode of the retail industry and the marketing and selling forms of the industrial chain are undergoing drastic changes. Can the "genuine WAL-MART child" lead the WAL-MART carrier to make a magnificent turn?

    Dong Minglun entered WAL-MART at the age of 17 and never left for 30 years. He worked in almost all the departments of WAL-MART.

    The most fortunate thing is that he experienced the temper of WAL-MART founder Sam Wharton, who was friendly, simple and without losing his iron wrist.

    When reporters and face-to-face young man, who seemed to be very young, face to face, "why can you stick to 30 years" becomes the story that journalists most want to know.

    "At first, I was just studying for work and study," Dong Minglun admits. "The work is not dry, but the WAL-MART employees are enjoying it."

    Later, he had the chance to see WAL-MART's founder Sam Wharton. Walton asked Dong Minglun how to make the processed fish pie preserve the original delicious taste of the fish. Dong Minglun said he did not think that as WAL-MART's founder, he would make such a subtle thought for the taste of a product.

    Walton said, "I think the fishermen also want to let them.

    customer

    Savor the taste of their harvest.

    From then on, Dong Minglun fell in love with WAL-MART.

    In 1990, Dong Minglun entered WAL-MART in University of Tulsa, Oklahoma, and entered WAL-MART again as the "buyer" of the No. 894 store, responsible for commodity procurement. In 1991, Dong Minglun, who had obtained the master of Business Administration degree from University of Tulsa, entered WAL-MART's general department, engaged in commodity procurement, and officially began his career in WAL-MART.

    Dong Minglun recalls that on the first day of work, he saw a note on the desk that complained that "the fishing line sold by the Kmart Corp was cheaper than WAL-MART". He handed the note to his boss.

    The boss looked up and asked, "did you solve this problem? This is what Sam Walton wrote..."

    This matter has made Dong Minglun unforgettable to the present.

    Perhaps Dong Minglun's "stay" is WAL-MART's solution to the problem and will lead WAL-MART in the new journey.


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