The Effective Combination Of Electricity Supplier Sales Mode And Traditional Manufacturing Industry Is The Future Of The Real Economy.

Compared with the heat of double 11, the traditional manufacturing industry appears to be "cool."

As the backbone of China's economy, the manufacturing industry "Made in china" has led China to the forefront of the world. Today, when the electricity supplier industry has changed the mode of production, if the traditional manufacturing industry still sticks to the rule, it will lag behind the pace of the times.

The traditional manufacturing industry must directly face the pformation, combine with the sales mode of the electricity supplier, and become the new tool of "made in China" in the global rise. This is the future of China's real economy.

"The traditional manufacturing industry should formulate the production mode through the sales mode, and focus on the construction and improvement of the supply chain, light channels, heavy operation and flexible customization."

Famous children's wear brand Ansels Ansel, director of marketing told reporters.

Unlike the extensive development of many electronic commerce brands, Ansels Ansel has gradually innovating and perfecting the supply chain structure and sales mode since its inception. It has strictly checked the whole process of product development and design, production and sales, raw material procurement and post processing, and is currently working to develop children's cultural industry and children's public welfare undertakings.

In recent years, the rapid rise of a number of leading enterprises in the electricity supplier industry represented by Ann Sales has provided some inspiration for us.

"Tide", "tide", the electricity supplier industry strong attack.

In 2015, the sound of business failures came one after another.

Clothing, shoes, hats, textiles, electronics, ceramics and other manufacturing industries have become the worst hit areas.

China's manufacturing industry is facing the second large-scale collapse of business since 2008.

Some living enterprises are not too optimistic.

There are enterprises that can not keep up with the times and invest too much in the past, resulting in the breakup of capital chain. There are also enterprises that can not tolerate the sharp rise in human cost, and enterprises that have closed down business and have more attempts to upgrade, but they have not succeeded.

Experts from the China Employment Research Institute say they are ready for the second round of laid-off.

The environment is not very good. If we want to survive, we must have breakthroughs.

So, what is the way out for the traditional manufacturing enterprises today? What is the way out for the traditional manufacturing enterprises? Premier Li Keqiang has given the answer to the question "Internet +". In the government's report, the premier put forward the idea of "Internet + industry" and "Internet + commerce" to light up a bright light for the manufacturing industry.

"This is an era that destroys you, but it has nothing to do with you; it's a time when you cross over to rob you, but you can't fight back; it's a time when you wake up too slowly and simply don't wake up; it's a time when your opponent is stronger than you, but you don't even know who your opponent is."

This is a recent widely circulated speech by Ma Yun.

Alibaba is undoubtedly the absolute leader of China's electricity supplier industry, and is also a microcosm of China's e-commerce industry and even China's economic development.

Alibaba double 11 changed the electricity supplier pattern in China and the world in 6 years.

2015 Tmall double 11 all day turnover amounted to 91 billion 217 million yuan, and once again created a miracle of consumption in China.

Under the background of increasing economic pressure, double 11 detonated the potential of domestic demand.

Ma Yun, chairman of the board of Alibaba group, said: "double 11 is the annual consumer carnival, and it is also the best way to stimulate domestic demand.

Double 11 shows China's strong domestic demand, and we hope to become a small engine to stimulate, awaken and lead China's domestic demand.

Today's double 11 is not only a Alibaba, but a whole society. It is a feast for the whole society based on the collaboration of industry and industry. It includes the joint efforts of businessmen, payment system, logistics system, customer service system, communication network infrastructure, e-commerce platform and so on.

The rise of the electricity supplier industry is actually an inevitable trend of social development, and also a revolutionary change to the traditional manufacturing and retail industry. It is both a challenge and an opportunity for enterprises.

Homeward movement, electricity supplier sales mode gorgeous turn

Traditional industries are highly dependent on channels and are very strict in controlling prices between different channels.

Most traditional industries rely on these survival.

The development of the electricity supplier industry impacts the profits and living space of the channel providers, and raises new problems for manufacturers.

Why the traditional channels of success in the past are now crushed by the burgeoning e-commerce platform, or even completely destroyed? The reason is that they have gradually lost the ultimate user value and lack of user experience in the whole process.

The low efficiency, high cost and poor experience commonly existing in traditional enterprises are gradually subverted by the speed, free and extreme of the electricity supplier industry.

If we want to optimize our own business with the help of the electricity supplier's sales mode, the traditional manufacturing industry should start with the following aspects:

First of all, "the traditional manufacturing industry should formulate the production mode through the sales mode, and focus more on the construction and improvement of the supply chain, light channels, heavy operation and flexible customization."

Famous business brand Ansels Ansel, director of marketing, told reporters.

All products R & D, production, sale and after-sale are in accordance with the business process.

In other words, it becomes "Internet thinking".

Ansels Ansel is a fast rising baby boy in recent years.

As the leader of the electricity supplier industry, because of its excellent product quality and dedication to the design and production of baby clothing, it has gradually become the preferred brand of family baby clothing.

Unlike most of the competitors, in 2015 double 11 Ansel was no longer the main price war, but shifted the focus to upgrading product design and quality, and further improving the services of about 2000000 loyal members, which fully reflected Ann Sales's mature industry brand's industry conscience, "China's influence in 2015."

The award is well deserved.

Secondly, in addition to expanding sales channels and streamlined organizational structure, the mainstream mode of production of traditional manufacturing industry is changing under the electricity supplier mode. For example, according to the precise production of orders, effective supply, "multiple varieties, small batch" production mode.

Consumers tend to be more and more meticulous, and the market is divided into more small plates.

Internet companies have become the first contact of users to the world with the advantages of information technology.

Consumer preferences will change over time, which is affected by the trend. For example, last month, they also liked A products, which turned into B products this month.

Therefore, the traditional manufacturing industry should change to increase production varieties and reduce production volume. If enterprises insist on simplification and mass production, profits will inevitably decrease. This is also a problem faced by traditional manufacturing industries.

Third, traditional enterprises generally have low efficiency, high cost and poor experience, which are being subverted by Internet companies with extreme speed, free and extreme.

For example, a typical problem faced by the traditional manufacturing industry is that the slow repayment rate leads to the weakening of the production capacity of enterprises and the increase of operating costs.

This problem has been alleviated under the electricity supplier mode. Customers need products that are "small batch and multiple varieties", so the repayment rate is faster. Thus, the capital of enterprises is "alive", which is conducive to the smooth reproduction of enterprises.

Moreover, after the traditional manufacturing industry produces products, it will use its own logistics equipment to pport products to all parts of the country. Many enterprises on the platform of electric business are pported by logistics companies, shortening the pportation cycle and winning time for enterprises.

Because the number of products per batch is small, the logistics providers can simultaneously pport multiple goods, which also improves their cost margins.

From this perspective,

It is in a "virtuous circle" while the traditional industry is just the opposite.

The real economy of manufacturing and other industries is going to be faced with a dilemma. We must make use of the basic infrastructure and business system of the Internet, introduce the relationship between supply and demand from the perspective of consumers and customization, and formulate the production mode through the sales mode, and further improve the supply chain.

It can be predicted that the introduction of the sales mode of the electricity supplier industry will surely bring new vitality to the traditional manufacturing industry.