Gong Shuishan, General Manager Of Di Kai: Clothing Customization Is An Inevitable Market Trend.

At present, many

The brand has already focused on clothing customization.

And the "Kai Kai" brand is being customized.

In March 16th, the 2016CHIC spring exhibition was held at the Shanghai National Convention and Exhibition Center. The "Kai Kai" brand with the DIY global 3D smart customization business platform has become the focus of attention.

In the exhibition hall, the reporters saw that the staff members couldn't afford to rush. "Last autumn, the exhibition of the emperor Kai was fired. It was the brand with the largest volume of customers and the largest volume of business at the time. This year, once again, the effective customer resources that came into contact with the first day have surpassed the previous one. Our business contacts staff have been divided into 4 groups, and they have become 10 groups, and all of them are receiving customers."

Gong Shuishan, general manager of the group's custom platform operation, said the reporter.

According to Gong Zong, the emperor Chun introduced the new style of spring and summer. With the DIY global 3D intelligent customization business platform, the whole product custom platform with "emperor's custom and Holy Spirit needle" as the theme is built. The three great features of the "grand saint's needle" are from sun Dasheng's Golden hoop rod: one of them is "72 changes". Now the customers' needs are becoming more and more diversified. The second is "somersault cloud", a somersault one hundred and eight thousand miles, symbolizing the very fast service response in the Internet era.

At the scene, Gong also gave reporters a detailed demonstration of the operation process of the e-commerce platform. Gong said, "if you are a terminal consumer, you can place your order with your mobile phone or web page. There are two entries: the design of the payment (designer's choice) and the DIY design (that is, 3D, the customer chooses the standard).

It is as simple as Taobao order, optional material, version and size, can be customized by adding shopping cart, and can be delivered in about 7 days.

If you have a customized brand, you can be our B2B cooperative customer. This shopping mall can be yours. We can develop a customized shopping mall that belongs to you. "

Speaking of the advantages of emperor Kai's customization, Gong has a good idea. First of all, there is a history of 23 years of professionally tailored customization. Secondly, there are unique customized big data in the whole industry. Thirdly, we always grasp the value essence of the ultimate product technology and quality, so we will maintain the competitiveness that we will win in the long run.

In the view of Gong Chang, clothing customization is an inevitable market trend. Under the background of closing shop, customization is opening at a rate of 10 times a year. And Kai Kai also told reporters about the blueprint for 2016: every quarter has new development in terms of products. With the upgrading of Chinese culture, it will be dominated by custom-made clothes, and the core of the Chinese red band tailor, the fifth generation of generations, is the combination of the international edition and Chinese culture.

Personalized customization production capacity will steadily increase, from the existing 500 sets per day to about 1000 sets per day, and become a strong support platform for Chinese customized brand operators.