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    Zhou Haijiang: Supporting "Development And Determination" With "Political Determination"

    2016/4/9 10:25:00 33

    Zhou HaijiangRed BeanBrand Strategy

    After so many years of reform and opening up, why do some enterprises often miss opportunities? That is, some people lack confidence in the development of the country and misjudge the general trend.

    Zhou Haijiang believes that in the face of the new economic normal situation, facing the grim situation of the downward pressure of economic growth, the majority of non-public enterprises must grasp the general trend accurately and maintain political stability, so as to boost confidence, turn pressure into motive force, and turn difficulties into opportunities so as to achieve leapfrog development.

    The red bean group has always maintained confidence in the strong development of the state toward the society and enterprises.

    At the beginning of the new year, we started the new road of "six intelligentization, greening, internationalization, service, high-end and securitisation", and strive to achieve the goal of "100 billion red beans" at an early date.

      

    Zhou Haijiang

    For example, intelligence is the trend and the direction of optimizing supply.

    With the "Internet +" of the traditional industries such as red beans and clothing, we will do a good job in the intelligent red bean project. We plan to build 2190 intelligent stores in the whole country in the 3 year and a flagship store under a large number of lines.

    Internet plus

    "Red beans will take the opportunity to enter the field of mobile resale, and promote the deep integration of industrialization and informatization of the group and the entire textile and garment industry, and strive to build a China textile material trading center to serve small and medium-sized textile and garment enterprises." two

    For example, greening.

    Green development is the social responsibility of enterprises.

    The red bean is grasping the "green manufacturing", striving to make the most efficient use of resources, and resolutely eliminating the production projects with high standards and high consumption and low pollution, achieving green production and green manufacturing, grasping the "green ecological industry", developing the Taxus ecological industry, building the largest yew breeding base in the world, forming the industrial chain of scale planting, anticancer drugs, health products, potted seedlings and sightseeing rehabilitation, and also become the highlight of Shanghai World Expo China Pavilion.

    The political power of the red bean group is concentrated on the construction of the enterprise system.

    There has always been a different understanding of Party building in non-public enterprises.

    However, the red bean group not only adhered to the party building for many years, but also integrated the party building into the system, forming the trinity of "modern enterprise system + party building + social responsibility".

    Chinese characteristics

    Modern enterprise system.

    Zhou Haijiang believes that "party building in enterprises" is an important way of Sinicization of modern enterprise system.

    The modern enterprise system introduced into China from the West and after the reform and opening up has a one-sided pursuit of profits and shareholders' interests, ignoring the inherent defects of employees, social and environmental benefits.

    Although it can coordinate the interests between the owners, operators and laborers, it can not coordinate the interests of the enterprises and the society and the country.

    Therefore, in the process of drawing lessons from and establishing modern enterprise system, Chinese enterprises must improve, innovate and surpass to avoid repeating the mistakes of western enterprises.

    Embedding "party building" and "social responsibility" into the "modern enterprise system" is an effective way.

    With the pcendence of the system superior to the west, the development of Chinese enterprises surpasses the development of the Chinese enterprises.

    Over the years, the red bean group has persisted in adhering to the party building and has formed the party building experience of "one core and three advantages", the "party building work method of" one fusion, two training, three leading ", and the" five two-way "party building working mechanism.

    Zhou Haijiang always believed in the correct leadership of the Party Central Committee and firmly believed that the basic position of the country was well aligned.

    With such political power, the red beans group will have the strength and the bottom line for the steady development.


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