The Joint Name Of H&M And KENZO Is Powerful.

As the youngest and low price brand of LVMH group, KENZO is undoubtedly the brand that should be tested.

Remember the rumor of "GIVENCHY x H&M" that came out the year before? If the KENZO x H&M works well, then GIVENCHY H&M is likely to change from rumor to reality.

However, it is said that LVMH group's request is not low, H&M said that the designer cooperation series may have to rise in price.

Tonight, H&M released the trailer of this year's designer collaboration series without any sign. This 3D animation short film is full of tropical plants covered with colorful leopard patterns. The images are gradually spinning, and KENZO's H&M logo emerges.

The news has made micro-blog and the circle of friends open up again. H&M's designer co - operation series is the top of the year's fashion makers, and KENZO has returned to hot brands since Humberto Leon and Carol Lim designed the two group, and the two are bound to trigger a rush to buy.

Act as

The designer is also the director of Opening Ceremony. The significance of Humberto Leon and Carol Lim to KENZO is to make the brand more youthful, interesting and trendy.

Through their design in recent years, they have indeed fulfilled their mission.

However, some people think that before

The designer's cooperation series, whether good or not, is at least a luxury brand. The level of this cooperation has dropped a little.

But you have to notice that KENZO is a clothing brand belonging to LVMH group, that is to say, this is the first time for LVMH group and H&M to join hands.

You can feel that now luxury brands and luxury goods groups are becoming more and more "down". Whether it is to develop e-commerce, find young image spokesmen, or cooperate with fast fashion brands, they are showing off to young consumers.

Designers say they want to take this series as them.

A dialogue about the original and the brand's customers at the very beginning.

So if this series still has some designs that are not very explosive, we would suggest that you come here, because Humberto Leon and Carol Lim's "non explosive design" are pretty good.

KENZO * H&M will be on sale in the H&M designated stores and online stores in the world in November 3rd.

Although the designer collaboration series of H&M is going downhill, it will be repeated every year, though it will be blamed every year.

So will this series of cooperation with KENZO will make you queue all night? Maybe this will wait until the specific lookbook is announced.

We will continue to follow up for the first time to bring you the news of this cooperation series.

As the youngest and lowest price brand of LVMH group, KENZO is undoubtedly the brand that should be tested.

Remember the rumor of "GIVENCHY x H&M" that came out the year before? If the KENZO x H&M works well, then GIVENCHY H&M is likely to change from rumor to reality.

However, it is said that LVMH group's request is not low, H&M said that the designer cooperation series may have to rise in price.

As for the style of cooperation series, KENZO and H&M are still keeping secret for the time being.

But we can see some clues from the trailer: tropical winds, color collisions and prints are definitely the focus of this series.

KENZO, as the "explosive maker", will definitely create a highly recognizable single product, but if we continue to stir up tiger, fish, eyes and UFO printed cold meals, we feel that there is no need for them to buy them.