New Fashion Discount Platform Ulmart In Clothing Industry
According to the data released by the General Administration of customs, Sino Russian trade began to rebound from the first quarter of this year (especially in March, with a growth rate of over 20%), and continued to 4 and May (16% in April).
Among them, the growth of cross-border electricity providers continued to maintain, and played a greater role in Promoting Sino Russian trade.
The sales volume of cross-border electricity providers should not be underestimated, and the pulling effect on Sino Russian trade is great.
Let's take a look at the new trend of Ulmart in Russia.
Russian electricity supplier Ulmart recently launched the fashion discount platform Thelabels.ulmart.ru, on-line more than 4000.
clothing
Shoes and accessories.
brand
There are CalvinKlein, Pinko, BGN, Diesel, JustCavalli, Versace, LiuJo, AxParis, LappiKids, Hupp and so on.
The biggest feature of the Thelabels.ulmart.ru platform is that users can input their clothing size through the Virtusize system to generate images, and then provide users with other guidance such as shoes, accessories and so on.
The company said the move would reduce the return rate of 60%.
"The platform has become the new direction of development of the company, providing users with the most preferential brand price," said DenisVelb, Ulmart's responsible person.
At present, the platform is still in the testing stage, and the future commodity will increase to 2 million.
In addition, the platform is currently only applicable to users in St Petersburg, and the company plans to promote it to the whole of Russia in the future.
Ulmart was founded in 2008. Its business category includes household appliances, mobile phones, computers, auto parts, etc.
clothing
, mother and baby, home decoration, books and so on.
At present, the website has 14 million 700 thousand users, with an average of 30 thousand orders per day.
In 2015, Ulmart group's turnover reached 6 billion 270 million yuan, an increase of 11%.
In addition, the company plans to launch a 25-30% share offering by the end of this year to early next year, which will be held in Russia, London or New York.
market
Listed pactions.
Thelabels.ulmart.ru has become the third major project of Ulmart.
In 2015, Ulmart launched the online travel platform sindbad.ulmart.ru.
In April this year, the company launched the user credit system service project.
The new platform is bound to affect the entire garment industry. Xiaobian and everyone can use time to answer its future.
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