LV's Creative Director Of Men's Clothing Is Working With Nike For Sale In July.

Comparison Adidas And other competitors. Nike For those who choose to cooperate with them Designer It seems to invest more in fashion.

Kim Jones, Louis Vuitton creative director of men's clothing, first announced on the Instagram that her cooperation with Nike will be launched in July.

In June 13th, Kim Jones, creative director of Louis Vuitton menswear announced on her Instagram account that a series of cooperation with Nike will be on sale in July.

In March this year, Vogue took the lead in reporting that the Nike Lab series, which is the main player in motor performance, will join hands with Undercover Jun Takahashi, Givenchy creative director, Riccardo Tisci, and the first creative collaboration with the brand, the Balmain creative director, the Olivier director and the creative director of the men's wear, to launch a series of sportswear and shoe series called "Zai" to celebrate the upcoming Rio Summer Olympic Games in August 6th.

The right women's shorts are not included in this collaboration series, from Louis Vuitton women's wear.

In Vogue's report, it also revealed the sportswear series designed by Kim Jones for Nike Lab, including men's and women's jackets, jackets and trousers, ranging from $65 to $275. The whole series is inspired by the Windrunner series running jacket launched by Nike in 1978, originally designed for the marathon long distance race. It became the standard dress for dancers during the breakdancing fashion in the 80s of last century. It also became one of the symbols of the youth's cultural costume at that time. In addition, through the display of Nike Lab sports database, let Kim Jones know the layout of runners' body temperature, so as to ensure the functionality of the series in design.

Kim Jones after Louis Vuitton 2016 spring and summer men's series show.

In 2011, he joined the Kim Jones of Louis Vuitton. He graduated from central Saint Martin in 2002. His father was a hydrogeological worker. Because of her job, young Kim Jones often needed to be transferred around the world with her parents, thus facilitating his love for travel and the Techwear (Sports functional clothing) that was born to adapt to outdoor work. In the men's wear series designed for Louis Vuitton, Kim Jones successfully integrated the cultural symbols and functional clothing of different regions with the exquisite traditional European tailoring, so that the brand's men's wear became the leader of the industry again. The spring and summer series in 2016 was the "Yokosuka jacket" craze. Before joining the Louis Vuitton, he served Alfred Dunhill, and had collaborated with several brands including Topman, Hugo Boss and Umbro.

"He (Kim Jones) understands the quintessence of functional sportswear, and is also a part of street culture, so he can depict the cultural spirit of Nike well." Jarrett Reynolds, senior design director of Nike Lab, told the Vogue on this cooperation. As far as Nike's cooperation with the fashion industry is concerned, compared with its rival Adidas, who has worked with Jeremy Scotte, Kanye West, Kolor, and Puma (with Rihanna, etc.), the partners of Nike are more in line with the taste and taste of senior fashion designers. From Riccardo Tisci, Sacai, Jun Takahashi, Acronym to the upcoming Olivier Rousteing, Kim Jones series, the cooperation layout of Nike shows a relatively small group but closer to the advanced garment oriented camp.

NikeLab X Acronym